What are the responsibilities and job description for the Senior Associate, Activation position at Omnicom Media?
Agency
Omnicom Media
Job Function
Media
Job Subfunction
Performance Media
Job Description
The Senior Associate, Outcomes will join a dynamic team within Omnicom Media across our Charlotte, Chicago, Dallas and New York locations. The Outcomes team is designed to deliver guaranteed performance against client KPIs for opted-in clients across Omnicom Media’s agency portfolio.
At its core, Outcomes is focused on delivering integrated digital investment activations with full-path optimizations against a guaranteed performance KPI. The team plays a critical role in maximizing investments, mitigating risk, and tailoring solutions to each client’s unique business needs, while upholding rigorous operational standards. This role offers significant opportunities for learning, as well as personal and professional growth.
This role serves as a key contributor to campaign execution and performance, with increased ownership over day-to-day optimizations, analysis, and reporting, The Senior Associate will work closely with Managers to ensure campaigns are pacing effectively, delivering against KPIs, and continuously improving through data-driven insights. Additionally, this role will support mentorship of Associates and contribute to the overall team efficiency and performance.
Reports to: Manager, Outcomes
Key Responsibilities
Media Activation & Managed Service Management
Manage day-to-day oversight of digital campaigns being activated across programmatic, search, and social platforms ensuring alignment to integrated investment strategies and client objectives
Monitor campaign pacing and performance, proactively identifying optimization opportunities to improve efficiency and maximize outcomes
Execute campaign optimizations and ensure campaigns deliver against guaranteed KPIs while maintaining high standards for accuracy and quality
Partner with internal teams and external partners to support media plan execution and ensure seamless campaign delivery
Support media plan development through data analysis, insights, and performance considerations
Stay informed on industry trends and emerging technologies to strengthen campaign
Performance Management & Reporting
Develop campaign reporting, including performance analysis, insights, and optimization recommendations aligned to guaranteed KPIs
Analyze performance data to identify trends, risks, and opportunities, and communication findings to Managers and broader team
Support the creation of client-facing deliverables, ensuring accuracy, clarity, and actionable insights
Assist in monitoring campaign performance and proactively flag risks to ensure consistent delivery against client objectives
Team Collaboration & Development
Collaborate closely with Managers and cross-functional teams to delivery integrated, high-quality campaign execution
Provide guidance and support to Associates on campaign management, reporting, and pacing to ensure strong execution
Contribute to a collaborative team environment focused on learning, accountability, and continuous improvement
Operational Excellence & Growth
Ensure campaign deliverables are completed on time and aligned with campaign requirements and organizational standards
Develop a strong understanding of product positioning, media strategies, and platform capabilities to performance and recommendations
Identify opportunities to improve workflows and efficiencies across campaign management and reporting processes
Required Skills
Working knowledge of digital media channels, including programmatic, search, social platforms
Strong analytical skills with the ability to interrupt data and provide actionable insights
Ability to manage multiple campaigns and priorities in a fast-paced environment
High attention to detail with strong organizational and time management skills
Effective written and verbal communication skills
Collaborative mindset with the ability to work across teams and support junior team members
Proactive, self-starter attitude with a drive to learn and grow
Experience
Bachelor’s degree or equivalent work experience, preferably in advertising, marketing, communications, or a related field
1-2 years of experience managing or supporting digital media campaigns within an agency or similar environment
Experience with campaign reporting, performance analysis, and optimization
Prior experience mentoring or supporting junior team members is a plus
Foundational knowledge of advertising, marketing, and media principles
Industry certifications (e.g. Google, Programmatic, Social platforms) are a plus but not required
Proficiency in Microsoft Office Suite, including Excel, PowerPoint, Word, and Teams
$40,000-$75,000
Omnicom’s policy requires employees to work in the office for a minimum of three days a week, unless additional in-office days are directed by their agency or manager. Our objective is to increase this requirement over time, and many of our agencies as well as Omnicom’s corporate group already require five days of in-office attendance.
Omnicom is committed to hiring and developing exceptional talent. We agree that talent is uniquely distributed, and we’re focused on developing inclusive teams that can bring the best solutions to everything we do. We strongly believe that celebrating what makes us different makes us better together. Join us—we look forward to getting to know you. We will process your personal data in accordance with our Recruitment Privacy Notice.
Link to Recruitment Privacy Notice: https://www.omc.com/privacy-notice
For US Job Seekers
It is the policy of Omnicom and any of its affiliates to provide equal employment opportunities to all employees and applicants for employment without regard to race, religion, color, ethnic origin, gender, gender identity, age, marital status, veteran status, sexual orientation, disability, or any other basis prohibited by applicable federal, state, or local law. EOE/AA/M/D/V/F.
,
$40,000-$75,000
Omnicom Media
Job Function
Media
Job Subfunction
Performance Media
Job Description
The Senior Associate, Outcomes will join a dynamic team within Omnicom Media across our Charlotte, Chicago, Dallas and New York locations. The Outcomes team is designed to deliver guaranteed performance against client KPIs for opted-in clients across Omnicom Media’s agency portfolio.
At its core, Outcomes is focused on delivering integrated digital investment activations with full-path optimizations against a guaranteed performance KPI. The team plays a critical role in maximizing investments, mitigating risk, and tailoring solutions to each client’s unique business needs, while upholding rigorous operational standards. This role offers significant opportunities for learning, as well as personal and professional growth.
This role serves as a key contributor to campaign execution and performance, with increased ownership over day-to-day optimizations, analysis, and reporting, The Senior Associate will work closely with Managers to ensure campaigns are pacing effectively, delivering against KPIs, and continuously improving through data-driven insights. Additionally, this role will support mentorship of Associates and contribute to the overall team efficiency and performance.
Reports to: Manager, Outcomes
Key Responsibilities
Media Activation & Managed Service Management
Manage day-to-day oversight of digital campaigns being activated across programmatic, search, and social platforms ensuring alignment to integrated investment strategies and client objectives
Monitor campaign pacing and performance, proactively identifying optimization opportunities to improve efficiency and maximize outcomes
Execute campaign optimizations and ensure campaigns deliver against guaranteed KPIs while maintaining high standards for accuracy and quality
Partner with internal teams and external partners to support media plan execution and ensure seamless campaign delivery
Support media plan development through data analysis, insights, and performance considerations
Stay informed on industry trends and emerging technologies to strengthen campaign
Performance Management & Reporting
Develop campaign reporting, including performance analysis, insights, and optimization recommendations aligned to guaranteed KPIs
Analyze performance data to identify trends, risks, and opportunities, and communication findings to Managers and broader team
Support the creation of client-facing deliverables, ensuring accuracy, clarity, and actionable insights
Assist in monitoring campaign performance and proactively flag risks to ensure consistent delivery against client objectives
Team Collaboration & Development
Collaborate closely with Managers and cross-functional teams to delivery integrated, high-quality campaign execution
Provide guidance and support to Associates on campaign management, reporting, and pacing to ensure strong execution
Contribute to a collaborative team environment focused on learning, accountability, and continuous improvement
Operational Excellence & Growth
Ensure campaign deliverables are completed on time and aligned with campaign requirements and organizational standards
Develop a strong understanding of product positioning, media strategies, and platform capabilities to performance and recommendations
Identify opportunities to improve workflows and efficiencies across campaign management and reporting processes
Required Skills
Working knowledge of digital media channels, including programmatic, search, social platforms
Strong analytical skills with the ability to interrupt data and provide actionable insights
Ability to manage multiple campaigns and priorities in a fast-paced environment
High attention to detail with strong organizational and time management skills
Effective written and verbal communication skills
Collaborative mindset with the ability to work across teams and support junior team members
Proactive, self-starter attitude with a drive to learn and grow
Experience
Bachelor’s degree or equivalent work experience, preferably in advertising, marketing, communications, or a related field
1-2 years of experience managing or supporting digital media campaigns within an agency or similar environment
Experience with campaign reporting, performance analysis, and optimization
Prior experience mentoring or supporting junior team members is a plus
Foundational knowledge of advertising, marketing, and media principles
Industry certifications (e.g. Google, Programmatic, Social platforms) are a plus but not required
Proficiency in Microsoft Office Suite, including Excel, PowerPoint, Word, and Teams
$40,000-$75,000
Omnicom’s policy requires employees to work in the office for a minimum of three days a week, unless additional in-office days are directed by their agency or manager. Our objective is to increase this requirement over time, and many of our agencies as well as Omnicom’s corporate group already require five days of in-office attendance.
Omnicom is committed to hiring and developing exceptional talent. We agree that talent is uniquely distributed, and we’re focused on developing inclusive teams that can bring the best solutions to everything we do. We strongly believe that celebrating what makes us different makes us better together. Join us—we look forward to getting to know you. We will process your personal data in accordance with our Recruitment Privacy Notice.
Link to Recruitment Privacy Notice: https://www.omc.com/privacy-notice
For US Job Seekers
It is the policy of Omnicom and any of its affiliates to provide equal employment opportunities to all employees and applicants for employment without regard to race, religion, color, ethnic origin, gender, gender identity, age, marital status, veteran status, sexual orientation, disability, or any other basis prohibited by applicable federal, state, or local law. EOE/AA/M/D/V/F.
,
$40,000-$75,000
Salary : $40,000 - $75,000