Roark DTC Buyer

Who We Are:

Roark is a modern adventure lifestyle brand with roots in surf and true adventure travel and was created to give a voice to the modern adventurer who finds just as much joy on the journey as he or she does at the summit. Stories off the beaten path are the fabric of our adventures - sharing them with others is what stitches it all together.

About The Role:

We are seeking a highly organized and operationally minded DTC Buyer to support our growing Direct-to-Consumer business, including Amazon. This role will manage the end-to-end buying process with a strong focus on inventory planning, allocation, and cross-functional collaboration with channel partners. The ideal candidate will be results-driven, detail-oriented, and comfortable in a fast-paced commerce environment.

Key Responsibilities include but are not limited to:

• Own and execute the buying process across all DTC channels, including Amazon.
• Manage bulk purchase orders to ensure timely product delivery aligned with sales forecasts.
• Partner with channel leads to ensure assortment alignment, pricing strategy, and promotional readiness.
• Lead weekly reporting on sales performance, sell-through, and inventory health.
• Work closely on allocation to optimize inventory flow by channel, season, and region.
• Support and collaborate with the site merchandising team to ensure product visibility, launches, and content accuracy.
• Maintain strong relationships with internal stakeholders including planning, logistics, and marketing teams.
• Identify opportunities to improve operational efficiencies in the DTC buying workflow.
• Other responsibilities as assigned.

Allocation Responsibilities:

• Own weekly and monthly inventory allocation across 7 retail doors and DTC channels.
• Maintain ideal inventory levels by door based on sales velocity, space, and regional demand.
• Monitor stock-to-sales ratios and make proactive adjustments to minimize markdowns and maximize sell-through.
• Partner with planning and logistics to support timely allocations for key floorsets, launches, and promos.
• Track and resolve stock imbalances between doors and channels.

Qualifications and Education Requirements:

• Bachelor’s degree in Business, Merchandising, Marketing, Supply Chain or a related field.
• 5-7 years of experience in buying, preferably in DTC and/or eCommerce channels.
• Strong analytical skills and proficiency in Excel or other reporting tools.
• Experience managing bulk orders and working within inventory systems (e.g., Full Circle and Shopify).
• Solid understanding of the digital customer journey and ecommerce merchandising best practices.
• Strong communication and cross-functional collaboration skills.
• Highly organized with a proactive mindset and attention to detail.

Location: This is an in-office hybrid position, mandatory 4 days per week in office in Irvine, CA with the option to work from home 1 day per week. Subject to change without notice as per company guidelines.

Compensation: The salary range for this position is $80,000 to $110,000 plus opportunity for annual bonus; salary is based on the experience that you bring to the position.

Benefits and Perks:

• Complimentary chef prepared breakfast and lunch provided Monday - Thursday
• Generous product gift program and all brand discounts
• Growth opportunities within the Archipelago family of brands: OluKai, Kaenon, Melin, Roark
• Company bonus program
• 5 year and 10 year Anniversary gifts and travel to desirable destinations, in accordance with plan guidelines
• Wellness program
• Medical, Dental, Vision insurance in accordance with plan guidelines
• Company paid life insurance
• 401k with employer match in accordance with plan guidelines
• 15 Days of PTO plus one additional day of PTO every year on your anniversary and 3 Floating Holidays per year
• Paid beach and giveback days, bi annual team building events and other in person celebrations
• Dog friendly office