Content Creator

Established in 2004, OLIVER is the world’s first and only specialist in designing, building, and running bespoke in-house agencies and marketing ecosystems for brands. We partner with over 300 clients in 40 countries and counting. Our unique model drives creativity and efficiency, allowing us to deliver tailored solutions that resonate deeply with audiences. 

As a part of The Brandtech Group, we're at the forefront of leveraging cutting-edge AI technology to revolutionise how we create and deliver work. Our AI solutions enhance efficiency, spark creativity, and drive insightful decision-making, empowering our teams to produce innovative and impactful results. 

Role: Content Creator

Location: New York, New York

About the role: 

You'll be the creative force behind social content that captures American cultural moments and translates them into compelling brand experiences across multiple categories. Working at the intersection of food culture, beauty trends, digital storytelling, and social media, you'll transform brand objectives into thumb-stopping content that drives engagement across diverse US audiences.  

What you will be doing: 

• Lead the creation and editing of social-first content across multiple brands, originating storyboards, scripts, shot lists, and managing props from concept through delivery 
• Ideate, plan, and produce high-quality video, still, and written content optimized for each social platform 
• Edit and post-produce video content  
• Proactively identify the latest trends and share concepts that make sense for different brand positionings – from premium ice cream to everyday beauty essentials 
• Create versatile content including short-form videos, photography, GIFs, and clips featuring product demos, reveals, first-person POV content, lifestyle content, and meme content 
• Adapt content creation approaches to suit different categories – from food styling for ice cream brands to tutorial-style content for beauty products 
• Develop reactive content based on social trends or that ladders up to key brand campaigns across multiple categories 
• Attend relevant US events such as shoots, PR, and influencer events to capture social content for various brands 
• Organize your team's workload and manage various deadlines to ensure timely delivery of content across multiple brand projects 

What you need to be great in this role: 

• A genuine passion for ice cream, food, and beauty & wellbeing products, with enthusiasm for innovation across these categories 
• A portfolio showcasing 5 years' experience generating engaging social content with demonstrated leadership ability 
• Proficiency in 'Low-Fi' editing tools like Canva and CapCut 
• Advanced ability to leverage AI tools for content ideation, creation, and optimization 
• Demonstrated expertise in effective AI prompting techniques to enhance creative output while maintaining brand voice 
• Deep expertise in TikTok, Instagram, and emerging platform creative styles and platform demographic implementation in content creation 
• Well-rounded creative skills with a proven ability to innovate and create winning social content across diverse product categories 
• Strong understanding of performance metrics and ability to use data to improve content effectiveness 
• Strategic understanding of business and client objectives when interpreting and executing briefs 
• Mastery in turning branded content into social media gold across different product categories 
• Comfort directing on-camera talent and appearing on camera  
• Ability to deal with ambiguity and work cohesively with diverse stakeholders 
• Experience mentoring junior content creators and providing creative direction
• At the time of this posting, the base salary for this position may range from $89,250.00 to $99,750.00. Individual compensation varies based on job related factors, including location, business needs, level of responsibility, experience, and qualifications. The range listed is just one component of OLIVER’s total compensation package. 

Req ID: 14231

Our values shape everything we do: 

Be Ambitious to succeed   

Be Imaginative to push the boundaries of what’s possible   

Be Inspirational to do groundbreaking work   

Be always learning and listening to understand   

Be Results-focused  to exceed expectations   

Be actively pro-inclusive and anti-racist across our community, clients and creations  

OLIVER, a part of the Brandtech Group, is an equal opportunity employer committed to creating an inclusive working environment where all employees are encouraged to reach their full potential, and individual differences are valued and respected. All applicants shall be considered for employment without regard to race, ethnicity, religion, gender, sexual orientation, gender identity, age, neurodivergence, disability status, or any other characteristic protected by local laws.   

 OLIVER has set ambitious environmental goals around sustainability, with science-based emissions reduction targets. Collectively, we work towards our mission, embedding sustainability into every department and through every stage of the project lifecycle.