Regional Marketing Manager

Job ID: 523326

Oldcastle® APG, a CRH Company, is North America's leading provider of innovative outdoor living solutions that enable customers to Live Well Outside. The manufacturer's portfolio of premier building products inspires endless possibilities while providing enduring outdoor spaces where people can connect, reflect and recharge. Award-winning brands include Belgard® hardscape, Echelon® Masonry, MoistureShield® composite decking, RDI® railing, Catalyst™ Fence Solutions, Sakrete® packaged concrete, Amerimix® mortar, Pebble Technology International® pool finishes, Lawn & Garden mulches and landscape features, and Techniseal® sands and sealant technologies.

**Job Summary** The Regional Marketing Manager leads planning, development, and execution of market-specific strategy and tactics to drive the success of our building products, customer engagement and overall brand perception. Additionally, the Field Marketing Manager acts as a liaison between local sales teams and the broader, national marketing team. **Job Location**

• This position is remote and this person can live in Charlotte, NC or Richmond, VA.
  
  

**Job Responsibilities**

• As a steward of the local business, the Field Marketing Manager propels key regional priorities and owns the planning, budgeting, coordination, and measurement of regional marketing efforts.
• Promotes the existing product offering and drives new product adoption in the market.
• Plays an integral role in developing marketing assets and sales literature alongside the design team – ensure required data is collected and proofing milestones are met.
• Locally promotes national partner programs to highlight the value of doing business with our brands. Schedules customer meetings in tandem with the local sales team to gather customer insights and feedback on programs.
• Work with Training Manager to ensure all customer engagement training opportunities are supported in market - working in partnership with local business units.
• Provide marketing and campaign planning guidance to key dealers and contractors in an effort to generate leads and increase sales of Belgard products through cooperative marketing.
• Ensure adherence of the Belgard brand standards in the market.
• Act as a marketing communications expert in providing best practice guidance to sales teams.
  
  

**Requirements**

• Bachelor's Degree in Marketing or Business or similar degree
• 3 years of marketing or sales experience
• Experience in the building & construction industry is a plus, but not required
• Excellent communication skills – not only written and verbal, but able to effectively influence cross-functionally
• Adept in MS Office products, especially PowerPoint and Excel
• Highly motivated individual who thrives in a fast-paced team environment and is readily adaptable to changing market and organizational requirements
• Ability to travel up to 20-30%
  
  

**Compensation**

• Base Salary $70-85K
• Opportunity for annual bonus
• 401(k) plan / group retirement savings program
• Short-term and long-term disability benefits
• Life insurance
• Health, dental, and vision insurance
• Paid time off
• Paid holidays
  
  

**What CRH Offers You**

• Highly competitive base pay
• Comprehensive medical, dental and disability benefits programs
• Group retirement savings program
• Health and wellness programs
• An inclusive culture that values opportunity for growth, development, and internal promotion
  
  

**About CRH**

CRH has a long and proud heritage. We are a collection of hundreds of family businesses, regional companies and large enterprises that together form the CRH family. CRH operates in a decentralized, diversified structure that allows you to work in a small company environment while having the career opportunities of a large international organization.

If you're up for a rewarding challenge, we invite you to take the first step and apply today! Once you click apply now, you will be brought to our official employment application. Please complete your online profile and it will be sent to the hiring manager. Our system allows you to view and track your status 24 hours a day. Thank you for your interest!

Oldcastle APG, a CRH Company, is an Affirmative Action and Equal Opportunity Employer.

EOE/Vet/Disability

CRH is an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, age, disability, status as a protected veteran or any other characteristic protected under applicable federal, state, or local law.

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