What are the responsibilities and job description for the DIRECTOR OF MARKETING position at Ohkay Hotel Casino?
SUMMARY:
The Director of Marketing will oversee, coordinate, and participate in the development of marketing strategies and products for the organization.
ESSENTIAL DUTIES, RESPONSIBILITIES, and TASKS include the following and are to be performed within the company’s policies and procedures. Additional duties may be assigned.
- Develop, direct, and implement the organization’s advertising and promotional activities.
- Analyzes target market information to identify and recommend effective marketing approaches.
- Identifies new market segments that will benefit from company products.
- Prepares effective advertising campaigns based on market research.
- Maintains knowledge on emerging products and services.
- Collaborates with senior executives to develop growth plans for the organization.
- Forecasts, drafts, implements, and oversees the department’s operating and capital budgets.
- Maintaining compliance with all Federal, State, and local gaming regulations in addition to the delivering of exceptional guest service to all internal and external guests.
- Maintain confidentiality of guest and member information and pertinent casino data.
- Always maintain good personal hygiene and a professional appearance.
- Compliance with punctuality and attendance policies required.
- Work independently and in a team-oriented, collaborative environment.
- Ability to successfully interact with all levels of team members and management.
SUPERVISOR RESPONSIBILITIES:
- Hires, trains, and manages staff as needed.
- Oversees the daily workflow of the department.
- Documents and administers disciplinary action of employees as needed.
- Conducts performance evaluations that are timely and constructive.
- Responsible for weekly time sheet approvals and leave requests
- Responsible for tip reporting (if applicable)
- Responsible for scheduling of shifts (if applicable)
QUALIFICATIONS:
To perform this job successfully an individual must be able to perform each essential duty satisfactorily. The requirements listed below are representative of the knowledge, skills, and/or ability required. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.
EDUCATION and/or EXPERIENCE:
- Bachelor’s degree in Business Administration, Marketing, or related field required, Masters degree preferred.
- Minimum of five (5) years’ experience in marketing and long-range planning required.
- Must be 21 years of age.
- Must be able to obtain and maintain the required OOGC License.
- Must be a US citizen or provide documentation to work in the US.
SKILLS:
- Thorough understanding of market developments.
- Thorough understanding of marketing strategies and practices.
- Excellent interpersonal and customer service skills.
- Proficient with Microsoft Office Suite or related software.
- Excellent organizational skills and attention to detail.
- Excellent time management skills with a proven ability to meet deadlines.
- Strong analytical and problem-solving skills.
- Strong supervisory and leadership skills with the ability to effectively train others.
- Ability to prioritize tasks and to delegate them when appropriate.
- Proficient with Microsoft Office Suite or related software.
- Knowledge and implementation of customer service principles, techniques, systems, and standards.
- Knowledge and understanding of commercial operating principles, practices, and procedures within area of business specialty.
- Excellent oral and written communications skills.
- Ability to foster a cooperative work environment.
- Ability to communicate clearly and effectively.
- Ability to motivate staff through a teamwork approach.
- Proven leadership skills that include delegating as needed.
EQUIPMENT:
- Office equipment such as, computers, printers, fax machines, wide area plotters.
PHYSICAL DEMANDS
The physical demands described here are representative of those that must be met by an employee to successfully perform the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions. The employee will be required to stand and walk for prolonged periods of time, may occasionally be required to stoop, kneel, stretch, bend, and lift, up to 25 pounds. May be required to lift over 25 pounds on occasion.
WORK ENVIRONMENT
The work environment characteristics described here are representative of those an employee encounters while performing the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions. This is an environmentally controlled office environment. Evening, holidays and/or weekend hours may be necessary depending on business requirements, imposed deadlines and workload.