Marketing Manager- Travel Industry

Marketing Manager– Travel IndustryGreater Los Angeles Area (hybrid)A well-established travel company is seeking a Director of Marketing to lead full-funnel campaigns for its travel programs. This role is responsible for driving lead generation, increasing bookings, and supporting both B2B2C and B2C marketing initiatives. The ideal candidate brings a blend of strategic leadership and hands-on execution, partnering closely with Sales and cross-functional teams to strengthen revenue and brand performance.This position offers an opportunity for a marketing leader to drive measurable growth, shape high-visibility campaigns, and make a significant impact within a dynamic segment of the travel industry.Marketing Manager Responsibilities:Oversee content and promotional assets, including brochures, social media, videos, and a centralized asset library.Lead multi-channel marketing programs, including web, content, paid media, email, SMS, events, and direct mail to generate leads and bookings.Optimize website experience, manage UX/CRO, analytics, and CRM lead routing to Sales.Plan and execute paid campaigns across social and search channels; manage SEO and retargeting strategies.Provide marketing enablement tools for group leaders, including co-branded landing pages, templates, and guides.Track market trends and competitor activity, using insights to inform campaigns and priorities.Manage marketing budgets, vendors, and agencies to ensure ROI, CAC, and funnel performance goals are met.Marketing Manager Qualifications:At least 8 years of experience leading multi-channel marketing and demand generation programs.Must have experience in the travel industry.Proven ability to drive leads, conversions, and measurable results while collaborating closely with Sales.Strategic individual who is also comfortable being hands-on and work in a fast-paced, entrepreneurial environment.Strong creative and brand awareness with experience overseeing content, design, and video.Proficiency with CRM/automation platforms and analytics toolsCompany Benefits: Medical, dental, and vision insurancePaid time-off and holidays401k planCompensation: $120-140k/year DOE Bonus

Salary : $120,000 - $140,000