What are the responsibilities and job description for the Digital Marketer position at NOVA HOME IMPROVEMENTS?
Responsibilities:
- Develop and implement digital marketing strategies to drive online traffic to the company website
- Manage and optimize digital advertising campaigns across various platforms
- Conduct market research and competitor analysis to identify trends and opportunities
- Create engaging content for social media channels and manage social media accounts
- Monitor website analytics and provide regular reports on key performance metrics
- Collaborate with cross-functional teams to ensure consistent brand messaging and customer experience
- Stay up-to-date with industry trends and best practices in digital marketing
Skills:
- Proficiency in digital marketing tools such as Google Analytics, Google Ads, and social media management platforms
- Strong knowledge of HTML5, CSS, and other web development languages
- Experience with performance marketing and optimizing campaigns for maximum ROI
- Ability to conduct market research using tools like SQL and analyze data to drive actionable insights
- Familiarity with marketing automation platforms for lead generation and nurturing campaigns
- Excellent written and verbal communication skills for creating compelling content and collaborating with team members
Note: This job description is not intended to be all-inclusive. Employee may perform other related duties as negotiated to meet the ongoing needs of the organization.
Job Type: Full-time
Pay: $20.33 - $23.37 per hour
Benefits:
- 401(k) matching
- Flexible schedule
- Paid time off
Ability to Relocate:
- Feeding Hills, MA 01030: Relocate before starting work (Required)
Work Location: In person
Salary : $20 - $23