What are the responsibilities and job description for the Digital Content Producer position at North Carolina Education Lottery?
If you thrive at the forefront of social media content creation this is the job for you. The Digital Content Producer role combines creativity, strategy, and digital storytelling to build meaningful connections with audiences across social platforms. Your primary mission is to create compelling content to drive engagement with our community, increase awareness of the lottery’s products and mission, and strengthen our brand across the state.
Come and develop your career in this fun, friendly, and fast-paced environment! The lottery was recently certified as a Great Place to Work. We have also been named a Best-in-Class Employer by Gallagher.
Veterans, you are encouraged to apply if you meet the requirements of this role!
**This is a hybrid position. All employees must reside in NC**
Responsibilities:
- Produces creative content, including copy, images, and video for social media and digital channels.
- Creates paid social campaigns on Facebook, Instagram, X (formerly Twitter), YouTube, and other social platforms.
- Assists in social media content calendar planning, copywriting, and posting. Makes content. recommendations for the calendar, including emerging trends and content types for each channel.
- Collaborates with NCEL teams to ensure cross-platform success of winner awareness, beneficiary awareness, internal communications, events, and responsible gaming initiatives.
Requirements:
- Bachelor's degree and a minimum of 5 years of experience
- Comprehensive experience and detailed working knowledge of Adobe Creative Cloud programs and other digital design programs to create creative content, including animation, illustrations, photo editing, and video. (Particular expertise in Adobe After Effects, Photoshop, Illustrator, Premiere and related plug-ins preferred)
- Deep understanding of social media platforms including: Facebook, X (Formerly Twitter), YouTube, LinkedIn, and Instagram.
- Knowledge of social media and digital advertising management software and specifications.
- Thrives in a fast-paced, deadline-driven environment.
- Knowledge of social media listening and analytics platforms such as Meltwater, Sprinklr, Hootsuite etc.
- Knowledge of audio/video production and photography.
- Ability to handle disgruntled or frustrated players when moderating blog comments or engaging on social channels.
Hiring Rate: $56,186 (this exempt position will be filled at or near the posted salary)
Closing Date: July 3, 2026
About the North Carolina Education Lottery
We raise money for a great cause! All of the earnings of the North Carolina Education Lottery go to education. We award on average $10 million a day in prizes. To learn more, visit our website www.nclottery.com.
At the North Carolina Education Lottery, we deal with winners every day: our employees! We offer competitive pay and benefits, flexible schedules, professional development opportunities, casual attire, open communication and a fun work environment.
All employees of the Lottery are expected to support the organization's values (honesty, respect, integrity, and trust) and its commitment to corporate social responsibility (including responsible gaming, environmental awareness, community involvement, etc).
Apply in minutes! Get started by uploading your resume. Click here for our Careers Page.
Equal Opportunity Employer
Salary : $10