What are the responsibilities and job description for the Public Relations and Events Coordinator position at North Arkansas Regional Medical Center?
Overview
Assist in the planning and coordinating of a comprehensive and diversified public relations program to publicize and promote NARMC activities and programs for general and specialized audiences. The Events Coordinator is responsible for planning and effectively managing resources during events.
Responsibilities
Assist in the planning and coordinating of a comprehensive and diversified public relations program to include developing and implementing promotional ideas and activities, coordinating staff for maximum effectiveness, and fostering positive relationships with external and internal contacts. Obtain, analyze and prepare promotional and informational items concerning NARMC for publication and circulation in the mass media in form of news and feature articles. Consult with NAMRC leadership and staff to obtain information on services and activities for distribution to media.
Represent NARMC to local and national media and promote a positive public relations and information service regarding NARMC activities, events, and services.
Assist in developing and planning promotional programs to publicize and promote NARMC activities, events, and services through a variety of media.
Plan and coordinate events and special projects including health fairs, screenings, job fairs, etc.
Work with the City, Visitor Bureau, Police and Fire Departments and other coordinating departments and organizations to ensure all events adhere to legal and safety guidelines.
Create engaging content to market events including blog posts, and social media updates as well as maintain specific event web pages.
Assist in the creation of event-specific marketing materials.
Work with local media partners to promote upcoming events.
Maintain and update detailed action plans with time lines and records of all pertinent information.
Follow up with participants and involved businesses to measure success of events and projects.
Insure implementation of terms of event sponsorship agreements.
Assist in volunteer coordination and development for all events.
Assist in maintain event-specific financial record keeping.
Build positive, non-discriminatory relationships with business owners and partners.
Assist with general office management and coordination.
Qualifications
REQUIRED
PREFERRED
Education:
Associate in Public Relations, Marketing, Mass Communication, Hospitality or Business Management or related field.
Bachelors in Public Relations, Marketing, Mass Communication, Hospitality or Business Management or related field.
Experience:
Two years’ experience.
Working knowledge of current software including Microsoft Office and Adobe Suite.
Hospital Marketing, Public Relations, Events Coordination.
Degrees, Licensure, and/or Certification:
Knowledge, Skills, and Abilities:
Must be able to read, write, speak and understand English.
Enthusiastic self-starter with excellent interpersonal, verbal and written skills.
Friendly and outgoing personality.
Ability to multi-task.
Superior critical thinking skills.
Ability to communicate effectively with colleagues of all levels.
Working knowledge and appropriate use of website and social media platforms.
Collaborative team builder.
Ability and desire to learn additional technology.