Director, Business Development (Media Vertical-Publishers & Platforms)

R26_0001203

Location: US remote (must be in US at time of application to be considered)

#LI-Remote

**This is a commission-based selling role that offers a base compensation in addition to a sales-based incentive tied to annual revenue generation vs. target.

About this job

NIQ Media is seeking a Business Development Director to drive revenue growth with leading platforms and media companies in North America. This is an exciting opportunity to join NielsenIQ (NIQ), the global leader in consumer intelligence, and help expand our presence in the rapidly evolving media space. You’ll be responsible for driving adoption of NIQ’s media solutions - helping media companies better understand their audiences, optimize performance and prove advertiser value. We are looking for a results-driven, commercially minded sales leader with deep expertise in data and measurement solutions and a proven track record of closing high-value deals with media companies and platforms. The ideal candidate is a strategic thinker who can capitalize on new opportunities and thrive in a strong team-based environment.

Responsibilities

• Prospect, network and build senior level relationships across assigned accounts and whitespace opportunities in the US.

• Generate a pipeline of high-value opportunities aligned with NIQ’s growth strategy.

• Maintain high‑quality CRM hygiene, ensuring accurate forecasting, opportunity documentation, and pipeline visibility.

• Employ a consultative approach to deeply understand client needs and position NIQ solutions effectively.

• Lead deal cycles end-to-ed, from proposal development, negotiation, and execution.

• Work with the Product, Commercial, and Operations Leads in curating client input to help develop and prioritize new and upgraded solutions.

• Ensure clients maximize the value of NIQ solutions by proactively identifying new use cases and expansion pathways.

• Deliver insightful presentations and educate clients on current NIQ capabilities and resources.

• Achieving sales quota consistent with NIQ margin goals and delivery expectations.

• Collaborate with Sales Enablement and Product teams to ensure client satisfaction, renewal and growth which each account.

• Represent NIQ Media at industry events and serve as a trusted advisor in the evolving media landscape.

• 
  Minimum 10 years of experience in business development or sales within the media, ad tech or data analytics space.

• Deep understanding of audience data, measurement solutions and media buying processes across media clients and adtech.

• Strong network and relationships with the publisher and platform ecosystem.

• Proven track record of meeting or exceeding sales targets and growing revenue with large enterprise clients.

• Exceptional relationship building, negotiation, and communication skills.

• Experienced in scoping and developing proposals and negotiation strategies.

• Analytical mindset with the ability to translate data into actionable insights.

• Excellent sales pipeline management skills with a track record of predictability and consistency.

• Self-starter, entrepreneurial mindset who can work independently and collaboratively in a fast-paced, dynamic environment.

• Proficient in Microsoft Office software.

• BA with a concentration in Communications, Marketing or Media a plus.

US Benefits:

• Comprehensive healthcare plan (medical, Rx, dental and vision)

• Flexible spending accounts and Health Savings Accounts (including company contributions)

• Life and AD&D insurance

• 401(k) retirement plan including company matching contributions

• Disability insurance

• Tuition Reimbursement

This role has a market-competitive salary with an anticipated base compensation of the following range: $98,000.00 - $160,000.00. Actual salaries will vary depending on a candidate’s experience, qualifications, skills, and location. This role might also be eligible for a sales-based incentive or performance-based bonus. Other benefits include flexible working environment, comprehensive health insurance, industry-leading parental leave, life insurance, education support and more.

Our Benefits

• Flexible working environment
• Volunteer time off
• LinkedIn Learning
• Employee-Assistance-Program (EAP)

NIQ may utilize artificial intelligence (AI) tools at various stages of the recruitment process, including résumé screening, candidate assessments, interview scheduling, job matching, communication support, and certain administrative tasks that help streamline workflows. These tools are intended to improve efficiency and support fair and consistent evaluation based on job-related criteria. All use of AI is governed by NIQ’s principles of fairness, transparency, human oversight, and inclusion. Final hiring decisions are made exclusively by humans. NIQ regularly reviews its AI tools to help mitigate bias and ensure compliance with applicable laws and regulations. If you have questions, require accommodations, or wish to request human review were permitted by law, please contact your local HR representative. For more information, please visit NIQ’s AI Safety Policies and Guiding Principles: https://www.nielseniq.com/global/en/ai-safety-policies.

About NIQ

NIQ is the world’s leading consumer intelligence company, delivering the most complete understanding of consumer buying behavior and revealing new pathways to growth. In 2023, NIQ combined with GfK, bringing together the two industry leaders with unparalleled global reach. With a holistic retail read and the most comprehensive consumer insights—delivered with advanced analytics through state-of-the-art platforms—NIQ delivers the Full View™. NIQ is an Advent International portfolio company with operations in 100 markets, covering more than 90% of the world’s population.

For more information, visit NIQ.com

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Our commitment to Diversity, Equity, and Inclusion

At NIQ, we are steadfast in our commitment to fostering an inclusive workplace that mirrors the rich diversity of the communities and markets we serve. We believe that embracing a wide range of perspectives drives innovation and excellence. All employment decisions at NIQ are made without regard to race, color, religion, sex (including pregnancy, sexual orientation, or gender identity), national origin, age, disability, genetic information, marital status, veteran status, or any other characteristic protected by applicable laws. We invite individuals who share our dedication to inclusivity and equity to join us in making a meaningful impact. To learn more about our ongoing efforts in diversity and inclusion, please visit the https://nielseniq.com/global/en/news-center/diversity-inclusion