What are the responsibilities and job description for the Cerakote Outside Sales Representative – Automotive Care Products position at NIC Industries?
About the Role
Calling all car care enthusiasts! Cerakote is hiring a Professional Outside Sales Specialist in San Diago, CA & surrounding area! We are seeking a Consumer Outside Sales Specialist to significantly drive the sales and visibility of our Cerakote auto care line of products across local consumer, retail, and B2B.
In this dynamic role, you will be the face of our brand, managing customer accounts, maximizing product placement, and building strong relationships through a mix of in-person visits, events, and strategic partnerships. Your goal is to maximize returns, drive growth, and ensure top-tier customer satisfaction.
Key Responsibilities (What You'll Do)
- Customer Engagement & Sales: Proactively call on new and existing customers—including wrap and vinyl installation shops, detail shops, retail locations, and event attendees—to provide training, sales support, and merchandising expertise.
- Relationship Building: Develop and maintain strong, productive relationships with customers, identifying new sales opportunities and generating high-quality leads.
- Travel & Representation: Operate a company vehicle professionally while traveling to various customer locations, and represent the brand by attending trade shows, car shows, and industry events (may include nights and weekends).
- Inventory & Operations: Manage inventory levels, perform stock checks, coordinate replenishments, and assist internal teams with sales, onboarding, and operations.
- Reporting & Data Management: Utilize CRM, ERP, EDI, and shipping software to accurately track sales activities, process orders, and provide detailed, regular performance reports to management.
- Strategy & Analysis: Conduct market research and competitive analysis to develop and execute effective sales strategies and action plans to meet and exceed targets.
Skills & Qualifications (What You'll Bring)
Required:
- Experience in the automotive detail industry
- Proven sales experience with a focus on outside/field sales or account management.
- Proficiency with Microsoft Office Suite, especially Excel, and experience navigating online marketplace platforms.
- Exceptional verbal communication, presentation, and customer service skills.
- Strong critical thinking and analytical abilities to drive data-informed decisions.
- A valid driver’s license and the willingness to travel extensively within the assigned territory.
- Self-motivated, proactive, team-oriented work ethic.
- Availability to work nights and weekends as required for events.
- Pass a drug test.
Highly Desired:
- Basic understanding of inventory management and ERP/CRM systems.
- Experience in the automotive, home improvement, or consumer goods industries.
Physical Requirements
- Ability to handle extended sitting periods and travel time.
- Ability to lift weights above the head when necessary (e.g., for product stocking or display setup).
Salary : $75,000