What are the responsibilities and job description for the Community Liaison position at NHC HomeCare - Cookeville?
Definition:
The Community Liaison serves to develop positive productive relationships with the community and with current and potential referral sources.
Line of Authority:
Administrator/Director of Services
Qualifications:
- Prior marketing experience in home care or similar industry, with proven ability
- Excellent oral and written communication skills
- Strong community relationships
- Strong inter-personal skills
- Bachelor’s Degree in marketing, communications, business or related field preferred
Performance Requirements:
- Ability to develop, organize and execute an effective marketing plan and community liaison activities
- Mental acuity, judgment and problem-solving skills adequate to perform job duties
- Ability to drive, reliable personal transportation and the ability to travel as needed
- Sensory ability to see, hear and speak adequately to effectively communicate
- Ability to carry out fine motor skills with manual dexterity sufficient to perform job duties
- Ability to be on feet or to be seated for prolonged periods of time
Specific Responsibilities:
- Develops, organizes and executes an effective strategic marketing plan for the agency, in collaboration with agency leadership and staff through community activities, prospecting new referral sources and nurturing current referral relationships
- Develops/enhances knowledge of home care industry and NHC HomeCare policy and procedure to facilitate effective community liaison/marketing activities
- Represents NHC HomeCare in a positive and professional manner, projecting and reinforcing company objectives and philosophy
- Develops and maintains positive community contacts and successful business relationships with referral sources
- Positively impacts business growth
- Develops positive, collaborative relationships with agency staff
- Recognizes opportunities for improvement in agency/staff performance or programs, reports issues to Administrator/Director of Services appropriately, and participates in developing and executing action plan as requested
- Other duties as assigned by the Administrator/Director of Services, when required for the successful completion of job requirements