What are the responsibilities and job description for the Multimedia Consultant / Account Executive position at Nexstar Media Group, Inc.?
The Multimedia Consultant / Account Executive generates revenue across television, digital, OTT, streaming, and custom marketing solutions.
Job Description:
Job Description:
- Prospect, cold-call, and develop new business across local and regional advertisers
- Build and maintain long-term relationships with decision-makers in the business community
- Create integrated, results-driven advertising strategies using both broadcast and digital platforms
- Conduct needs analysis and present customized solutions that deliver measurable ROI
- Grow and manage a book of business while consistently exceeding revenue goals
- Collaborate with internal creative, digital, and production teams to execute campaigns
- Stay informed on digital trends and evolving media opportunities to better serve clients
- Bachelor’s degree in Marketing, Advertising, Mass Communications, or related field (or equivalent combination of education and experience)
- Minimum of one year of sales experience (media sales preferred)
- Valid driver’s license with acceptable driving record
- Proficiency with standard office technology and CRM tools
- Ability to plan long-term sales strategies and execute consistently
- Comfortable with cold-calling, self-motivated, organized, and goal-oriented