What are the responsibilities and job description for the Account Executive position at Nexstar Media Group, Inc.?
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This job opening is for a Sales Account Executive at WSAV, the Nexstar-owned station in Savannah GA. The role involves generating advertising revenue by building and maintaining relationships with new clients and leveraging digital and television advertising solutions.
Nexstar Media Group is America’s largest local television and media company with 197 full power stations (including partner stations) in 115 markets addressing nearly 63% of US television households and a growing digital media operation. Nexstar’s platform delivers exceptional local content and network programming to inform and entertain viewers, while providing premium, scalable local advertising opportunities for advertisers and brands across all screens and devices. Learn more at www.Nexstar.tv.
Additional Job Description
The Sales Account Executive generates advertising revenue by transacting with established media agencies & meeting with local businesses looking to grow with advertising on television or digital. This is a salary plus commission position.
Equal Opportunity Employer Minorities/Women/Veterans/Disabled
This job opening is for a Sales Account Executive at WSAV, the Nexstar-owned station in Savannah GA. The role involves generating advertising revenue by building and maintaining relationships with new clients and leveraging digital and television advertising solutions.
Nexstar Media Group is America’s largest local television and media company with 197 full power stations (including partner stations) in 115 markets addressing nearly 63% of US television households and a growing digital media operation. Nexstar’s platform delivers exceptional local content and network programming to inform and entertain viewers, while providing premium, scalable local advertising opportunities for advertisers and brands across all screens and devices. Learn more at www.Nexstar.tv.
Additional Job Description
The Sales Account Executive generates advertising revenue by transacting with established media agencies & meeting with local businesses looking to grow with advertising on television or digital. This is a salary plus commission position.
- Implements strategies to consistently grow revenue and exceed revenue goals.
- Establishes credible relationships with local business community.
- Makes sales calls on existing and prospective clients.
- Maintains assigned accounts and develops new accounts.
- Prepares and delivers sales presentations to clients.
- Explains to customers how specific types of advertising will help promote their products or services in the most effective way possible.
- Provides clients with information regarding rates for advertising placement in all media.
- Develops advertising schedules with clients and station personnel responsible for placing advertising into station media.
- Works with clients and station personnel to develop advertisements.
- Performs other duties as assigned
- A Bachelor’s Degree in Marketing, Advertising or Mass Communications, or a related field, or an equivalent combination of education and work-related experience.
- Minimum one year’s experience in sales, preferably in the media field.
- Valid driver’s license with an acceptable driving record.
- Experience achieving long-range objectives and implementing the strategies and actions to achieve them.
- Proficiency with computers, telephones, copiers, scanners, fax machines and other office equipment.
Equal Opportunity Employer Minorities/Women/Veterans/Disabled