Admissions Experience & Events Coordinator

JOB DESCRIPTION: The Admissions Experience & Events Coordinator is responsible for creating exceptional first impressions and meaningful experiences that support Newberry College's enrollment goals. This position sits at the center of the prospective student experience and serves as one of the most visible roles within the Office of Admissions. The individual in this role will help shape the perception students and families have of Newberry College from the moment they arrive on campus.

This individual serves as the architect of the prospective student and family experience, overseeing all campus visits, admissions events, communication strategies within Slate, and front-facing guest interactions from first contact through event follow-up, while also supporting recruitment outreach and office operations

Newberry College has established a strong foundation of successful admissions events and visit programs. This position is expected to build upon that success by bringing fresh ideas, creating new opportunities for engagement, and continuously enhancing the student and family experience. The ideal candidate is both an exceptional executor and an innovative thinker who is energized by finding new ways to connect students and families to the college. Success in this role requires creativity, initiative, accountability, and a strong sense of ownership.

JOB FUNCTIONS:

Campus Visits, Events, Outreach & Engagement

• Coordinate, manage, and execute all aspects of daily campus visits, open houses, scholarship competitions, admitted student events, counselor programs, and other recruitment initiatives from conception through post-event follow-up.
• Build upon existing successful visit and event structures while continuously identifying opportunities to create new programming, academic experiences, and innovative recruitment initiatives that strengthen student engagement and enrollment outcomes.
• Serve as the champion for the prospective student and family experience, ensuring every interaction reflects the warmth, hospitality, and professionalism of Newberry College.
• Develop and implement strategies to improve attendance, reduce no-show rates, and maximize the return on investment for all visits and events.
• Manage all event logistics including vendor coordination, promotion, scheduling, campus partnerships, and day-of execution.
• Develop, create, and manage communication plans for all visits and events within Slate, including audience strategy, message sequencing, content development, and follow-up communications. Partner with Admissions Operations for technical implementation as needed.
• Participate in recruitment outreach efforts including evening phone-a-thons, virtual engagement sessions, follow-up campaigns, and other enrollment initiatives.

Collaboration, Front Desk Operations & Office Support

• Oversee the daily front desk guest experience, including scheduling and coordinating student ambassador/front desk coverage.
• Serve as the primary back-up for front desk operations and ensure the office remains welcoming, professional, and fully operational at all times.
• Maintain responsibility for opening the admissions office each morning, ensuring the space is prepared, organized, and ready to welcome students, families, and guests beginning at 8:00 a.m.
• Serve as a back-up representative for admissions presentations, family meetings, and campus tours as needed.
• Work closely with admissions counselors, faculty, staff, and campus partners to ensure visits, events, and recruitment efforts align with enrollment goals.
• Demonstrate initiative, adaptability, and a willingness to support office operations wherever needed.
• Lead by example and contribute positively to a professional, collaborative, and solutions-oriented team environment.