What are the responsibilities and job description for the Communications Specialist position at New River Electrical Corporation?
Position Summary
The Communications Specialist leads and manages marketing and communications efforts for both internal and external audiences. This role oversees communications projects and manages relationships with third-party vendors. The Communications Specialist reports to the Vice President of Technology & Communications.
Duties/Responsibilities
Strategic Communications Management
- Develop, implement, and manage comprehensive communication strategies aligned with organizational goals
- Collaborate with internal teams and marketing partners to develop and monitor strategic marketing initiatives
- Manage and execute diverse communications projects from conception to completion
Content Creation and Brand Management
- Oversee content creation across different mediums for internal and external us
- Ensure brand consistency across all communications materials and channel
- Direct and coordinate photo shoots, including concept development, scheduling, and on-site management
- Perform advanced editing and assemble complex videos, ensuring consistency and high technical quality
Digital and Social Media Management
- Manage and create brand-appropriate content for LinkedIn, Instagram, and Facebook
- Oversee email, social media, and digital campaigns, including strategy, execution, and performance tracking
Internal Communication
- Lead internal communications efforts, including all-employee email distribution and site communication
- Develop and implement internal branding/marketing communications materials to promote organization-wide initiatives
Vendor and Inventory Manage
- Establish and maintain relationships with third-party vendors, including designers, printers, and photographs
- Manage communications inventory, including digital assets, printed materials, and promotional items
Project and Relationship Management
- Manage communications projects, ensuring timely delivery and high-quality output.
- Build and maintain strong organizational relationships to facilitate interdisciplinary projects and coordinate common work efforts.
- Collaborate with business partners to craft and implement communications plans.
There may be occasional travel for off-site meetings, events or other business matters. Travel up to 20%, with occasional overnight.
- Qualifications Bachelor's degree in business administration, marketing, communications, or a related field.
- 5 years of experience in business communications, integrated communications, digital communications, content management, public relations, marketing, or content creation.
- Strong written and verbal communication skills
- Demonstrated knowledge of various marketing and analytics tools such as Google Analytics and content management systems.
- Expertise in copywriting, proofreading and editing.
- Experience with Adobe graphic design tools (PhotoShop, InDesign, Illustrator, etc.)
- Strong prioritization, organization, and project management skills.
- Creative thinking and problem-solving abilities.
- Excellent time management skills.
- Proficiency with camera and video equipment as well as video editing software.
- Knowledge and experience in the construction industry preferred.