What are the responsibilities and job description for the Sales Support Representative position at New England Brewing Company LLC?
NEBCO Sales Support Representative (SSR)
Overview
Sales Support Representatives (SSRs) are responsible for market execution, merchandising, and customer-facing events that increase NEBCO’s visibility and performance in the market. This role supports NEBCO sales team and distributor partners by owning the executional work: promotions, tastings, events, and merchandising, allowing Sales Managers to focus on selling, strategy, and account development.
This position is designed as a supporting role within NEBCO’s sales organization, with expectations for future sales responsibilities
Job Description
SSRs execute tastings, events, and merchandising initiatives across on- and off-premise accounts. They ensure consistent brand presentation, proper POS placement, and strong customer engagement at the account level. This role requires high energy, strong organization, attention to detail, a strong independent work ethic and the ability to communicate clearly with internal teams, distributor reps, and account staff.
Over time, SSRs will take on increased responsibility, including calling on B- and C-level accounts as part of their development into full sales roles.
Key Responsibilities
- Execute tastings, promotions, and events.
- Ensure merchandising standards are met, including POS placement, displays, signage, and overall brand presentation.
- Support growth by improving visibility and execution in targeted accounts.
- Provide detailed execution recaps, photos, and consumer feedback to Managers and distributor partners.
- Engage consumers during events and represent NEBCO professionally in the market.
Requirements
- Reliable, insured, and well-maintained personal vehicle required.
- Ability to travel throughout assigned territory and work nights/weekends as needed for events.
- Strong interpersonal and communication skills.
- Organized, self-motivated, and detail-oriented.
- Comfortable working independently in the field.
- Prior beverage, hospitality, or brand ambassador experience preferred but not required.
Compensation & Benefits
- Salary range: $45,000–$60,000, based on experience
- Mileage reimbursement for approved business travel
- Expense account for approved market execution costs
- Health insurance
- 401K
Salary : $45,000 - $60,000