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Practice Strategy Leader - Hospitality

NELSON
Atlanta, GA Full Time
POSTED ON 5/20/2026
AVAILABLE BEFORE 7/20/2026

The Practice Strategy Leader drives the expansion and development of the Hospitality Practice across the country. This role is crucial in identifying growth opportunities, establishing strategic partnerships, and enhancing our market presence. This requires a visionary leader with deep understanding of market trends, client needs, and competitive dynamics within the architecture and design industry.

 

 Attributes to support the NELSON Culture:  Inspire, Create, Transform, Serve:

  • Serve - Have a positive attitude and be receptive to feedback given by Teammates and/or clients
  • Serve - Foster a commitment to external and internal client service
  • Inspire - Understand and execute NELSON’s best business practices and policies
  • Inspire - Promote the company’s image and culture both internally and externally
  • Transform - Hold in the highest regard personal and professional growth
  • Inspire and Serve - Consistently be a team player and demonstrate the following qualities: honoring commitments to team, trust in your teammates and give them cause to trust you, support your team, participate in your fair share of the team workload
  • Create - Interact with other teams and/or collaborate with them when necessary
  • Create - Utilize personal strengths to benefit not only your Team but the Company as a whole
  • Inspire - Be an ambassador for the firm when attending professional events, Client or Design related, outside of the office

 

Qualifications:

To perform this job successfully, an individual must be able to perform each essential duty and responsibility satisfactorily. The requirements listed below are representative of the knowledge, skill, and/or ability required. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.

Critical features of this job are described under the headings below. They may be subject to change at any time due to reasonable accommodation or other reasons.

 

Key Responsibilities: include the following. Other duties may be assigned:

  • Practice Development: Lead the development and expansion of the national practice, ensuring alignment with the company's vision and goals.
  • Growth Strategy: Formulate and implement comprehensive growth strategies to increase market share and drive revenue growth.
  • Strategic Partnerships: Identify and establish strategic partnerships with key stakeholders, including clients, industry partners, etc.
  • Client Engagement: Establish a culture of Delivery Excellence. Build and maintain strong relationships with clients, ensuring their needs are met and exceeded.
  • Team Leadership: Partner to the Practice Delivery Leader and team to ensure performance metrics are achieved while fostering a culture of innovation and collaboration
  • Data-Driven Decisions: Utilize data analytics to inform strategic decisions and measure the success of growth initiatives.
  • Cross-Functional Collaboration: Work closely with other departments, including marketing (in-depth market research to identify trends, opportunities, competitive landscape, and drive RFP process), Project Management Center of Excellence (PMO) design, and operations, to ensure alignment and support for growth initiatives.

 

Key Performance Indicators (KPIs) and Metrics:

  • Revenue Growth: Achieve a minimum of 5% year-over-year revenue growth.
  • Market Share: Increase market share in target segments by TBD% within the first 12 months.
  • Client Acquisition: Sufficient to achieve revenue growth target
  • Client Retention: Maintain a client retention and satisfaction rate of 90% or higher.
  • Team Performance: Ensure the team meets or exceeds quarterly performance targets (utilization, project performance, gross margin, win rate, etc.)

 

Education and/or Experience

Bachelor’s or Master’s degree in Architecture, Real Estate, Planning, Interior Design, Business Administration, or Information Management from an accredited University. 15 years relevant industry experience preferred, or equivalent in appropriate education and experience.

 

National salary range: $120,000 – $190,000 (15 years experience). Additional compensation includes bonuses and benefits (compensation factors are based upon years of relevant experience, qualifications/licensure, education, and location.) Bonuses can include but are not limited to: Long Term Incentive Plan, Short Term Incentive Plan, Profit Sharing

             

Benefits of NELSON:  (additional benefit details can be found at: nelsonworldwide.com/careers)

  • 401(K) plan with company match
  • Full health benefits including medical, dental, and vision
  • Wellness program with rewards for healthy activities
  • Pet Insurance
  • Opportunities for career advancement
  • Paid time off and holiday pay
  • Paid parental leave
  • Flexible working schedules and work from home options based on client’s needs
  • Professional Development including discretionary support and reimbursement for registrations, certifications, and membership to a professional organization

 

NELSON and its related affiliates are an equal opportunity employer, and all qualified applicants will receive consideration for employment without regard to age, race, color, ancestry, religion, sex, sexual orientation, gender identity or expression, transgender, national origin, status as a protected veteran, disability or any other classification protected by law.

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Salary : $120,000 - $190,000

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