District Sales Manager

Description

Reports to – Director of Sales

Job Summary:  The District Sales Manager is responsible for leading and developing a team of Outside Sales Representatives, Branch Manager(s) and Operations Manager(s) to drive profitable sales growth within an assigned district. This role leverages product, organizational, and customer expertise to guide sales strategies, penetrate existing accounts, develop new business, and ensure stores operate efficiently and professionally. Key responsibilities include coaching, mentoring, performance management, operational oversight, and maintaining a high standard of customer service.

Key Responsibilities:

I. Sales Leadership

• Lead and develop Branch Manager(s) and Outside Sales Representatives to achieve regional sales and gross profit objectives. 
• Assist with the creation and execution of sales plans
• Coach representatives on effective action planning.
• Evaluate sales coverage (territory and personnel) and recommend adjustments to the Director of Sales and Executive Management.
• Support the development of annual sales budgets and individual performance goals.
• Coordinate new business development initiatives, individual sales strategies, and key account plans with each representative.
• Conduct regular ride-alongs, performance evaluations, and annual reviews.
• Recruit and onboard new sales personnel as needed.
• Monitor CRM usage, call reporting, and daily/weekly activity benchmarks.
• Assess and coach selling skills and customer engagement effectiveness.
• Support the promotion and adoption of NEFCO’s E-Commerce platform.
• Maintain professional representation of the company with customers, prospects, and vendors.
• Make regular, high-quality customer and prospect sales calls.
• Conduct joint sales efforts with vendor representatives and NEFCO Sales Management.
• Assist inside sales with quoting and orders when needed.
• Leverage NEFCO marketing materials, catalogs, and product literature effectively.
• Attend required sales meetings and product training sessions.
• Assist in resolving customer issues and delinquent accounts when necessary.
• Review and approve call reports, expense reports, and employee timecards; ensure timely and accurate payroll and PTO requests.
• Maintain proficiency in NEFCO’s product catalog, Eclipse, Microsoft Office, and applicable vendor training platforms.
• Ensure clear communication and consistent implementation of company policies across the sales department.

II. Leadership of Branch and Operations Manager(s)

• Lead manager(s) in coordinating with outside sales to meet regional sales and gross profit goals.
• Provide guidance on expense control, margin management, inventory accuracy, delivery efficiency, and customer service excellence.
• Support weekly inside sales coordination aligned with outside sales strategies.
• Monitor inside sales activity (quotes and sales) within the district.
• Partner with manager(s) on inside sales training, development, and staffing needs.
• Ensure completion and enforcement of NEFCO training initiatives for all associates.
• Assist manager(s) in accurate timecard oversight, payroll approvals, and PTO management.
• Support manager(s) in enforcing the Leader’s Safety Six:
  1. Do not tolerate unsafe acts
  2. Identify and correct unsafe conditions
  3. Report every incident
  4. Conduct accident investigations
  5. Communicate with HR regarding incidents and investigations
  6. Walk the talk—model safety leadership
     
      

Requirements

Qualifications:

• Ability to thrive in a fast-paced, high-pressure environment.
• Strong computer skills; proficiency with NEFCO’s CRM and Microsoft Office Suite.
• Excellent verbal and written communication skills.
• Demonstrated customer service excellence.
• Reliable, punctual, and able to provide timely, high-quality service.
• Strong attention to detail with accuracy, urgency, and integrity.
• Bachelor’s degree preferred (relevant industry experience may substitute).
• 5–7 years of experience, preferably in construction supply sales.
  
   

Essential Functions:

• Driving to customer sites and branches.
• Verbal communication in person and by phone.
• Reading and reviewing written materials both physically and digitally.
• Physical mobility includes climbing stairs, bending, stretching, and navigating uneven terrain on jobsites.