Brand Designer

We’re looking for an experienced Brand Designer to elevate Needed’s visual storytelling across digital and physical touchpoints. In this role, you’ll play a critical part in executing and extending our creative vision: translating brand strategy and creative direction into compelling design across our website, packaging, social media, campaigns, and more.

You’ll report directly to our Creative Director and work closely with marketing and product teams to bring high-impact ideas to life. This is a hands-on, executional role for someone who thrives in a fast-paced, mission-driven environment.

Experience:

• 6 years of experience in graphic and motion design, preferably in a high-growth consumer brand or CPG-focused agency setting. Experience in a regulated industry or health/wellness space a plus.
• Extensive experience crafting static and motion designs for paid media, web, Amazon, lifecycle, organic social, sales, events, and packaging. Ability to distill complex concepts into clear, engaging, and inclusive creative solutions. Experience with creating 3D renders and visuals is a huge bonus.
• Proven ability to navigate and align diverse stakeholder expectations, ensuring collaboration and strategic consensus across teams.
• Proficiency in Figma, Adobe Creative Suite, After Effects, Premiere Pro, and emerging creative technologies.

What You'll Do:

• Concept and design compelling creative and campaigns for both on-site and off-site marketing channels.
• Design, and produce physical packaging in collaboration with our product and ops teams.
• Support retail, tradeshow, and experiential brand needs through environmental graphics and signage.
• Conceptualize and produce motion graphics and animations that bring stories, products, and messages to life
• Contribute to the evolution of Needed’s visual language by identifying opportunities to refine, simplify, and strengthen the brand.
• Balance speed and strategy in asset creation—knowing when to move quickly in-house and when to outsource.
• Work cross-functionally to ensure cohesive storytelling and brand consistency.
• Stay ahead of emerging technologies, including AI, to responsibly enhance creative processes.
• Learn from performance data to inform design decisions, creating a feedback loop for continuous optimization.

Who You Are:

• A design-forward thinker who blends emerging trends with business objectives to drive brand storytelling, customer retention, and acquisition.
• Organized and detail-oriented, you check your work before sharing or publishing. Typos and widows keep you up at night.
• Self-motivated and proactive, with a strong sense of ownership and follow-through.
• Communicative and experienced in Asana or other project management platforms. Able to work within ambiguity and problem-solve without being asked to.
• A women's health champion and nutrition nerd who is passionate about shaping meaningful brand narratives and experiences.
• A brand steward who ensures consistency and impact across all channels.
• A team-first player who prioritizes collective success over individual recognition.
• An advocate for inclusivity who ensures our work resonates with and reflects diverse communities.

Evidence of Impact

• A current, diverse portfolio showcasing real, produced creative work that demonstrates innovation, cultural acumen, and a track record of building top consumer brands across touch points and media. Including: product launches, sales campaigns, brand campaigns, social content, design systems, collateral, experiential, and packaging.

Needed is a women's nutritional supplement company founded by two mothers and trained nutritionists who discovered firsthand that women are nutritionally depleted at the most critical moments of their lives, including during pregnancy, postpartum, and perimenopause.

Our formulations are developed in collaboration with clinicians and researchers and are designed to reflect modern research around women's actual nutritional needs. Recommended by 20,000 women's health experts, every batch of Needed supplements passes through 2,000 quality checkpoints.

We are women-founded, well-funded, and backed by leading impact and women's health investors.