What are the responsibilities and job description for the Copywriter-Global Marketing position at Nature's Sunshine Products?
SUMMARY
The Copywriter for Nature's Sunshine will be a key member of the Global Marketing and Creative Team responsible for driving massive customer awareness, adoption, and loyalty. This individual will spearhead all copy content, ensuring that it is on-brand and relevant to our target consumers, and will heavily impact Nature's Sunshine campaigns, social media, CRM, promotional emails, and beyond!
This position will report to the Director of Marketing and Corporate Communications.
RESPONSIBILITIES
- Driving culture, collaboration, and passion for the customer experience as an integral member of the Global Marketing team.
- Writing all corresponding deliverables for product launches, including editorial pages, brand emails, digital and print ads, video scripts, blog stories, and retail assets.
- Writing and optimizing web copy for brand campaigns, including SEO-driven landing pages and educational content.
- Spearheading all copy for promotional emails as well as CRM flows and journeys, ensuring consistency in brand tone.
- Managing and writing blog content and social media posts, ensuring alignment to brand purpose and tone
- Partnering with the Internal Creative Team to consistently evolve our brand tone and communication strategy.
- Collaborating with the design team and internal clients to deliver projects on time
QUALIFICATIONS
- Bachelor's degree in Communications, Marketing, or related field
- 1 years' experience in Marketing / Advertising as copywriter, agency experience preferred
- Extremely important -- Self-starter, driven, and insanely passionate about delivering on the business and consumer objectives
- Experience and favor working in a fast-paced environment
- Love for the health and wellness category is a bonus!
Nature's Sunshine is dedicated to being a Force of Nature that champions social and environmental wellness. We are focused on building a team of professionals with diverse backgrounds and experiences to become the natural supplement company of the future. By celebrating the individuality and unique perspectives of our workforce, we empower our employees to share the healing power of nature with more people around the world. And through our commitment to sustainable processes, renewable energy usage and waste reduction initiatives, we're devoted to preserving nature and its power for future generations.
We believe we are stronger together, and our ongoing commitment to diversity, equity, inclusion and belonging ensures that every employee is treated with fairness and respect. Because doing what's right-in the right way-is how we succeed as a company and a society.
