Manager, Sponsorships & Exhibitors

Position Summary

The Sponsorship & Exhibitor Operations Manager is responsible for the planning, coordination, and on‑site delivery of all sponsor and exhibitor commitments across the organization’s events. This role ensures contracted benefits are fulfilled, manages all exhibit hall logistics, and acts as the primary operational liaison for sponsors, exhibitors, and event vendors. Success in this position requires strong project management, excellent communication, and deep experience in tradeshow and sponsorship execution.

Core Responsibilities

Sponsor & Exhibitor Fulfillment

• Serve as the primary post‑sale point of contact for operational needs, onboarding, deliverables, and issue resolution.
• Track all sponsor and exhibitor deliverables to ensure accurate and timely fulfillment.
• Prepare, manage, and distribute templates, onboarding materials, instructions, checklists, deadlines, and guidelines.
• Ensure all sponsorship activations, branding, and signage are executed in accordance with the contract.
• Ensure pre-show and on-site event environments support a smooth, professional exhibitor and sponsor experience.

Tradeshow & Exhibitor Operations

• Manage all exhibit hall logistics, including general service contractor (GSC) oversight, floorplan coordination, and exhibitor operations.
• Direct exhibitor operations after sale, including exhibitor communications, exhibitor rules and regulations, booth approvals, assignments, and compliance.
• Oversee and maintain exhibitor service kits, deadlines, and required exhibitor documentation.
• Facilitate on-site operations, including load-in/move-out, activation setup, exhibit hall management, and fulfillment.
• Serve as the first point of contact for sponsors and exhibitors during event build, show hours, and teardown.

Vendor & Internal Team Collaboration

• Manage relationships with third‑party vendors, production teams, and service providers to ensure the successful delivery of benefits.
• Partner with meetings and planning teams on technical and logistical specifications required for the tradeshow and sponsorship activations.
• Ensure cross-departmental alignment on exhibitor/sponsor timelines, deliverables, and client expectations.
• Maintain documentation, operational playbooks, timelines, and best practices.
• Develop internal post-event reporting and recaps.

Qualifications

• 5 years in sponsorship operations, event logistics, tradeshow management, or client services.
• Strong organizational and project management skills with exceptional attention to detail.
• Excellent communication and interpersonal skills when working with clients and vendors.
• Demonstrated ability to manage complex timelines and oversee multiple concurrent deliverables.
• Familiarity with GSC processes, exhibit hall operations, and vendor coordination.
• Experience using project management tools, event platforms, and CRM systems.