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Regional Director of Sales and Marketing

National HealthCare Corporation (NHC)
Murfreesboro, TN Full Time
POSTED ON 4/14/2026
AVAILABLE BEFORE 5/10/2026
Regional Director of Sales & Marketing - Assisted and Independent Living

NHC is seeking highly motivated sales leader to positively impact occupancy. This newly created role partners closely with the Assistant and Independent Living Executive Directors and community Sales and Marketing staff to ensure consistent, high-impact outreach and exceptional customer experience. Territory consists of communities in Tennessee, Missouri, North Carolina, South Carolina and Alabama.

Qualifications

  • Bachelor's degree in Business, Health Care, or Administration (Experience can be substituted for education), required
  • Must have at least three years senior living experience, understanding of senior living needs and trends in healthcare settings
  • 2 years or more sales management experience (Area, District, or Regional) preferred

Key Responsibilities

  • Develop, and implement sales and marketing plans to achieve occupancy goals
  • Support community sales teams to improve lead conversion and closing ratios
  • Field Ride Along with Sales Team
  • Collaborate with community leadership to develop and support effective sales and marketing strategies
  • Oversee and monitor compliance with implementation and maintenance of Customer Relationship Management system
  • Demonstrates consistency in achieving occupancy goals by monitoring and assessing the progress and development of territory. Prompt attention and action to any gap in performance to budgeted expectations and barriers related to these gaps

Why join NHC?

NHC offers a competitive compensation and benefits package for full-time employees, including:

  • Health, dental, vision, life and disability insurance
  • Paid time off
  • 401(k) with generous company match
  • Stock options
  • Opportunities for professional growth and advancement

At NHC, we foster a culture of encouragement, innovation, teamwork, and continuous improvement. Our employees are committed not only to the health of our patients but also to the well-being of the communities we serve.

If you are interested in working for a leader in senior care and share NHC's values of honesty and integrity , please find out more about us at nhccare.com/careers

EOE

Salary.com Estimation for Regional Director of Sales and Marketing in Murfreesboro, TN
$94,632 to $135,336
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