Demo

Senior Category Program Manager

NAPA Auto Parts
NAPA Auto Parts Salary
Atlanta, GA Full Time
POSTED ON 4/8/2026
AVAILABLE BEFORE 5/6/2026
Job Summary

The Senior Category Program Manager (SCPM) role is responsible for executing category strategies in the field by leveraging product expertise and delivering sales training across multiple product categories. This role also manages supplier engagement and program execution including promotions, new product introductions, and product launches. The Senior Category Program Manager leads and develops a team of (5) Category Program Managers (CPMs), providing guidance, coaching, and performance management to ensure alignment with organizational goals. Strong presentation skills, solid product knowledge, and the ability to manage multiple initiatives concurrently are essential, along with travel requirements up to 50%.

Position Performance Measures

  • Program Execution Effectiveness
  • Sales Impact
  • Supplier Engagement:
  • Field Adoption & Readiness
  • Operational Efficiency
  • Cross-Functional Collaboration

Responsibilities

The following primary responsibilities are not all inclusive:

  • Execute category strategies in the field focusing on product expertise.
  • Provide comprehensive sales training to Business Development Managers (BDMs), Field Sales, Independent Store Owner (ISO), and Company Owned Stores (COS).
  • Engage with suppliers through training, sales initiatives, and product knowledge enhancement.
  • Manage program execution involving promotions (Promos), new product introductions (NPIs), and product launches.
  • Manage multiple category initiatives simultaneously to ensure timely and successful outcomes.

Qualifications

  • Bachelor’s degree
  • Minimum 7-10 years of experience in category management, sales operations, supplier or vendor relationship management, sales training and program execution or product management (especially in automotive or related industrial sectors)
  • Strong presentation and communication skills
  • Basic analytical abilities
  • Extensive product knowledge relevant to assigned categories such as Filters, Brakes, Undercar, HD/Fleet, Underhood, Heating & Cooling
  • Strong organizational and multitasking skills to manage several programs simultaneously
  • Willingness and ability to travel up to 50%

Leadership

  • Embodies the following values: serve, perform, influence, respect, innovate, team.
  • Effectively communicates by motivating and inspiring others through clear and proactive communication.
  • Delivers results and drives customers success by committing and focusing on outcomes to deliver results and making the customer the center of decisions.
  • Make balanced decisions and thinks strategically by being a forward thinker.
  • Develops high-performing teams by providing inclusive leadership, attracting, and developing world-class talent, providing ongoing feedback, and building trust across the organization.

Organizational Structure

  • This role operates under Senior Director, Category Management and the Senior Category Program Manager manages a team of Category Program Managers (CPMs) specializing in:
  • Filters
  • Brakes
  • Undercar
  • Under hood
  • Heating & Cooling
  • Will need to maintain a dotted line support relationship to all Category Leads

Physical Demands / Working Environment

  • Travel up to 50% to support field activities and supplier engagement.

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GPC conducts its business without regard to sex, race, creed, color, religion, marital status, national origin, citizenship status, age, pregnancy, sexual orientation, gender identity or expression, genetic information, disability, military status, status as a veteran, or any other protected characteristic. GPC's policy is to recruit, hire, train, promote, assign, transfer and terminate employees based on their own ability, achievement, experience and conduct and other legitimate business reasons.

Salary.com Estimation for Senior Category Program Manager in Atlanta, GA
$142,279 to $180,453
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