What are the responsibilities and job description for the Social Media and Marketing Coordinator position at MVP Worldwide Logistics?
Energize your career as a Social Media and Marketing Coordinator, where you will be at the forefront of crafting compelling digital narratives that resonate with diverse audiences. This dynamic role offers the chance to lead innovative social media campaigns, enhance brand visibility, and drive engagement across multiple platforms. Your creativity and strategic thinking will elevate our online presence, ensuring our brand remains vibrant, relevant, and influential in the digital landscape. Join us to make a meaningful impact through powerful storytelling, engaging content creation, and data-driven marketing initiatives that inspire action and foster community connections.
- Develop and implement comprehensive social media strategies to increase brand awareness and audience engagement across platforms such as Facebook, Instagram, Twitter, LinkedIn, and TikTok.
- Create, curate, and manage high-quality content including graphics, videos, photography, and written posts that align with branding guidelines and marketing goals.
- Utilize social listening tools to monitor conversations around the brand, industry trends, and competitors to inform content strategy and identify opportunities for engagement.
- Manage social media scheduling using tools like Hootsuite or Buffer to ensure consistent posting schedules that maximize reach.
- Optimize content for search engine optimization (SEO) by conducting keyword research and applying best practices to enhance visibility in search results.
- Analyze web analytics and social media metrics using Google Analytics and other tools to measure campaign performance and refine strategies accordingly.
- Oversee paid advertising campaigns on platforms like Facebook Advertising to target specific audiences effectively while managing budgets efficiently.
- Collaborate with public relations teams to coordinate outreach efforts, manage relationships with influencers, and enhance brand reputation through strategic partnerships.
- Proofread all content meticulously to maintain high standards of clarity, accuracy, and professionalism before publication.
- Support e-commerce initiatives by integrating social media campaigns with online sales channels to boost conversions and customer engagement.
- Proven experience in social media marketing or digital marketing roles with a strong portfolio of successful campaigns.
- Proficiency in graphic design software such as Adobe Photoshop, Adobe Illustrator, and Adobe Creative Suite for creating visually appealing content.
- Hands-on experience managing social media management tools like Hootsuite or Buffer for scheduling and analytics reporting.
- Knowledge of SEO principles, keyword research techniques, web analytics (Google Analytics), and social listening tools to inform strategy development.
- Familiarity with video editing software for producing engaging multimedia content that captures audience attention.
- Strong understanding of branding principles, public relations strategies, and relationship management within digital spaces.
- Ability to multitask effectively in a fast-paced environment while maintaining attention to detail in proofreading and content quality assurance.
- A passion for staying current with emerging trends in digital marketing, social media platforms, and new technologies that can enhance campaign effectiveness. Join us as a Social Media and Marketing Coordinator—where your innovative ideas will shape our digital voice while you grow your skills in an energetic environment dedicated to excellence!
Pay: $21.00 - $26.00 per hour
Benefits:
- Flexible schedule
Work Location: Hybrid remote in Patchogue, NY 11772
Salary : $21 - $26