What are the responsibilities and job description for the Digital Media Intern position at Muskegon Lumberjacks?
Organization: Muskegon Lumberjacks
Title: Digital Media Intern
Employment Type: Unpaid on-site Internship (college credit available)
Location:
Trinity Health Arena: 470 W Western Ave, Muskegon, MI 49440
The Muskegon Lumberjacks are proud and dedicated members of the United States Hockey League (USHL), the nation’s only Tier I junior hockey league and leading producer of NCAA players and National Hockey League draft picks in the United States. If you believe you would make a great fit to our team, apply now!
Job Description
We are currently looking for a highly motivated college student seeking to gain hands-on experience in content creation, storytelling and digital/social media management. Internships can be completed for college credit or for the benefit of gaining experience. The Digital Media Intern will work with the Digital Media Manager in maintaining the online presence of the Muskegon Lumberjacks.
Term
This internship will run through the 2026-2027 USHL season starting in September and concluding in April or May, depending on playoff results. The Lumberjacks are looking for interns for the entire 2026-2027 season but fall/spring semester internships will be considered on a case-by-case basis.
Responsibilities May Include
Assist with creating, scheduling and executing content across all Muskegon Lumberjacks social media platforms- Help develop and implement creative social media campaigns to promote games, promotions, merchandise and events
- Capture real-time game day content, including occasional photo and video responsibilities
- Help organize and maintain a digital asset library
- Monitor social media trends and identify opportunities for audience engagement
- Write social media copy that aligns with the team’s voice and brand standards
- Light social media graphic design
- Assist in social posting during both homes and away games
Qualifications
High School Diploma or GED- Working towards a Bachelor’s in Sports Media (Communications), Sports Management (Business) or equivalent area of study
- Experience with the Adobe Creative Suite is ideal, but not required
- A reliable form of transportation
- Strong knowledge of hockey is preferred but not required
- Ability to work during all Lumberjacks home and road games, including nights and weekends
- Availability be in-office 2-3 days per week, 4 hours per day (outside of game days, days/hours are flexible)
- Ability to multitask and maintain strong prioritization and organizational skills in a fast-paced environment
- Extremely coachable and willing to learn every day
For more information about the Muskegon Lumberjacks, please
visit muskegonlumberjacks.com.
We are an equal opportunity employer and all qualified applicants will receive consideration for employment without regard to race, color, religion, national origin, sex, sexual orientation, age, disability, gender identity, marital or veteran status, or any other protected class.