What are the responsibilities and job description for the Fall NYC Audience Development Internship position at mtheory?
Location: New York, NY
Position Type: Part-time Internship
Internship Length: September 7, 2026 - December 18, 2026
This internship is a fixed-term position lasting 15 weeks, with a maximum of 15 hours per week. It does not guarantee extension or continued employment beyond the program. Candidates must be available for the full duration of the program.
About us:
mtheory provides artist managers with services, support, and capabilities across a wide range of disciplines, including marketing, touring, live event production, financing, digital services, and label services. Some of our manager clients include Backforty Management (Shakey Graves), The Gray Slate (Blackberry Smoke), and artists including Wyatt Flores, Tyler Childers, Jo Dee Messina, Underoath and many more. Based in New York and Nashville, mtheory offers artist managers a platform to build their businesses and enhance their artists’ careers.
Our ideal audience development intern is someone who lives online. Someone able to pinpoint a trend before it goes global, loves coming up with an original content strategy and brainstorming creative ideas, and is not afraid to dig into data analytics and tracking. An interest in combining creative instincts with a passion for data projects is a big plus!
Responsibilities
- Support audience development team with day-to-day activities
- Attend and contribute to meetings and brainstorming sessions
- Perform critical global and regional streaming analysis for client projects using Spotify for Artists, Apple Music for Artists, Chartmetric, and Soundcharts
- Conduct vital artist research, including social network analysis, music platform analysis, touring history analysis, and online properties analysis
- Brainstorm creative content ideas for various artists of different genres
Preferred Skills
- Passionate about music of all genres
- Fluency in social media / digital streaming and editing platforms (e.g. Spotify, TikTok, Instagram, CapCut, etc.)
- Understanding of audience vernacular and conversations through various online communities.
- High energy, positive attitude, enthusiasm and a desire to learn
- A self-starter who can take direction but work independently
- Ability to read and report analytics in Google Sheets / Excel
- Familiarity with investigative analysis and brainstorming content ideas
- Previous internship experience in the industry is beneficial
Position Information
- Internship is part-time; college credit is available, but not required
- Internship is paid at the minimum wage of the state in which the office the intern is working in
- Access to a computer and reliable internet connection is required for this position
Salary : $17