Senior Account Supervisor, Media

At MSL, we’re on a mission to make every client more influential and a positive force of influence in the(ir) world. Why? Because we know that influence = impact and the more influential you are, the more impactful you can be. We’re proud to partner with incredible brands, companies and leaders who want to push boundaries and create change – and we’re looking for passionate creators and storytellers who want to do the same. But it’s not just our work (and the awards we win for it) that energizes us, it’s who we are as a team. A team of powerhouse professionals that is driven by three core values: Leading, Learning and Loving. A team that has ranked us a “Best Place to Work” in the industry year over year. If you like what you’ve read so far, please go on for details on the Senior Account Supervisor, Healthcare Media role we have open.

What we’re looking for: A Senior Account Supervisor, Healthcare Media for MSL’s growing Healthcare practice.

What you bring to the table: This person should have significant experience in all aspects of placing impactful earned stories across health, business, financial and mainstream media. From ideation, recommendations and plans for clients, selling plans in across stakeholders, drafting compelling language and executing strategic and successful media outreach campaigns for data, regulatory and business milestones, executive visibility and consumer and celebrity disease education campaigns.

What you’ll do: Anchored on one of the agency’s largest accounts, the Senior Account Supervisor, Healthcare Media will join a highly engaged team collaborating with a client at the forefront of revolutionizing obesity and cardiometabolic healthcare. You will use your significant experience and proven success in media relations; strong, established relationships with health and consumer media and a passion to drive impactful coverage in the healthcare space and beyond. You’ll also work closely with integrated agency teams to strategically activate PESO campaigns, foster media integrations, and develop innovative partnerships. Also, you will have the opportunity to help develop and present compelling, strategic media recommendations for prospective clients. The right candidate will have a voracious appetite for news of all kinds, a pulse on media trends and passion for media relations and scoring results. You will truly be a part of moving the needle for our clients, patients and consumers by being a part of the biggest headlines in healthcare right now.

Here’s our promise: Give us your all, and we’ll provide the space and inspiration to go wherever you want to go. You’ll bounce ideas off of and get feedback from the industry’s best thinkers. You won’t be a part of the conversation, you’ll create it.

Responsibilities:

• Develop media strategies including recommending tactics, targets and timing for media outreach on client milestones including data and regulatory milestones, business announcements and consumer/celebrity campaigns
• Establish and maintain relationships with health producers and reporters, contributors and influencers to successfully execute earned and sponsored content initiatives
• Balance client needs and goals with reporter interest and maintaining reporter relationships, and ability to counsel clients on balancing
• Develop and pitch diverse health stories to effectively engage and maintain interest among top-tier, consumer, health and relevant industry/trade publications and influencers to achieve client goals
• Monitor client, landscape and industry coverage to proactively provide POVs to clients and inform ongoing, creative media engagement strategy
• Maintain a deep knowledge and understanding of integrated healthcare, wellness and lifestyle media to facilitate effective strategy and execution
• In partnership with the SVP of Health Media, write and present strategic media engagement recommendations for existing and prospective clients (memos and slides)
• Work with account teams to help set media measurement and evaluation criteria that drive results while exceeding client expectations
• Help identify earned media training and development needs of junior staff
• Ability to partner with account teams to support exceptional client experience

Qualifications:

• 6-7 years media relations experience, agency or in-house experience highly preferred and healthcare experience required
• Consumer health media experience highly preferred
• Deep knowledge of healthcare and media trends and ability to interpret/translate science and data
• Excellent written and oral communication skills
• Proven track record of successful internal collaboration on cross-functional/multi-disciplinary teams balanced with ability to work independently to advance projects in a fast-paced environment
• Positive, effective relationships with external third parties and vendors
• Solution-oriented approach to address client and team challenges
• Strong understanding of the relationship between traditional public relations and the use of current online/digital technology and social media
• Ability to multi-task and proven success maintaining high quality work in quick paced environment with multiple client demands
• Proficiency in Microsoft Office Suite, and media monitoring, tracking and reporting tools such as Muck Rack, Cision/PR Newswire, Critical Mention, Burrelle’s, Factiva, etc.
• Experience leading high-performing teams and mentoring early career team members

Compensation Range: $$95,950-$150,995. This is the pay range the Company believes it will pay for this position at the time of this posting. Consistent with applicable law, compensation will be determined based on the skills, qualifications, and experience of the applicant along with the requirements of the position, and the Company reserves the right to modify this pay range at any time. For this role, the Company will offer medical coverage, dental, vision, disability, 401k, and paid time off.