What are the responsibilities and job description for the Assistant Media Planner position at MRM McCann?
At MRM New York, we bring together data, strategy, creativity, and media to deliver connected experiences that drive meaningful results. As a globally recognized media marketing and advertising agency, we partner with some of the world's most iconic brands to craft campaigns that move people and grow business. We believe in collaboration, innovation, and empowering emerging talent to make an impact from day one.
MRM Media requires a blend of creativity, science, psychology, technology, and innovation. This role will allow you to apply your industry knowledge, passion, negotiation and relationship skills to build a unique approach to how our clients go to market, delivering best in class opportunities while maximizing value.
MRM is seeking an enthusiastic and detail-oriented Assistant Media Planner to join our growing New York team. In this entry-level role, you'll support the development, execution, and monitoring of integrated media campaigns across digital, social, and traditional channels. You'll work closely with media planners, buyers, strategists, and clients to help ensure our campaigns are data-driven, well-executed, and performance-focused.
This is a great opportunity for someone eager to start a career in media and advertising, with hands-on exposure to both the strategic and operational sides of media planning.
In This Role, You Will:
* Assist in the development and execution of multi-channel media plans, including digital display, paid social, video, search, and traditional media
* Support research and analysis to inform audience targeting, media selection, and campaign strategy
* Help maintain campaign documents including media flowcharts, budget trackers, and authorizations
* Coordinate with internal teams (creative, strategy, analytics) and external vendors to ensure timely campaign launches
* Monitor media campaign performance and assist in compiling reporting and insights
* Track competitive activity and emerging trends in the media landscape
* Support administrative tasks including media billing, reconciliation, and vendor communications
What We Are Looking For:
* Bachelor's degree in Marketing, Advertising, Communications, Media Studies, or a related field
* Internship or coursework experience in media, advertising, or digital marketing preferred
* Strong organizational and time management skills with keen attention to detail
* Analytical mindset with basic understanding of marketing metrics and performance tracking
* Proficiency in Microsoft Excel and PowerPoint; familiarity with media tools like Prisma, MediaOcean, or Google Ads is a plus
* Curious, proactive, and eager to learn in a fast-paced agency environment
* Excellent verbal and written communication skills
About MRM:
MRM is a modern relationship marketing agency dedicated to building enduring brand relationships. MRM's specialized capabilities drive relationship lifetime value and span CRM, Customer Experience, and Commerce with Data and Martech at the core. MRM operates in a borderless, integrated way to enable greater collaboration, creativity, and true speed to market. MRM is part of McCann Worldgroup and the Interpublic Group of companies, with 35 offices across North America, Latin America, Europe, the Middle East, and Asia Pacific. For more information, please visit www.mrm.com.
At MRM, we value a culture in which all people are treated with dignity, fairness and respect. We're committed to fostering a positive environment free from harassment and discrimination. We empower individuals to take action and be creative when solving problems. And we expect self-awareness and accountability from team members at all levels of the organization. This is much more than a statement - it's in the act of living our daily lives.
The salary range for this position is $45,000 to $55,000. Where an employee or prospective employee is paid within this range will depend on, among other factors, actual ranges for current/former employees in the subject position; the associated discipline; market considerations; budgetary considerations; tenure and standing with the company (applicable to current employees); as well as the employee's/applicant's background, pertinent experience, and qualifications.