Regional Sales Manager - Pacific SW

Drive Safety Forward with Proven Solutions and Passionate Service

Regional Sales Manager | Kustom Signals, Inc.

Are you a results-driven sales professional who thrives on building relationships, solving problems, and making a real difference in public safety? Join a company that’s been empowering law enforcement with cutting-edge technology for over 60 years.

At Kustom Signals, we don’t just sell products — we deliver peace of mind. As an employee-owned company (ESOP), our people are our greatest asset. We’re proud to provide career paths that matter, with benefits that support both personal and professional growth, including an educational assistance program. Now we’re looking for a Regional Sales Manager who shares our values of quality, integrity, and service.

This role is your opportunity to represent industry-leading video and speed enforcement solutions while driving success in your region. If you have a passion for public safety technology, a knack for solving customer pain points, and the drive to exceed expectations — we want to hear from you.

What You'll Do:

• Develop strong, trust-based relationships with law enforcement agencies and governmental entities
• Strategically grow sales through prospecting, presentations, demos, and territory planning
• Manage your sales pipeline and customer relationships using Salesforce CRM
• Deliver hands-on product demonstrations and training — both in-person and virtually
• Travel extensively (approx. 75% of the time), including some evenings and weekends
• Recommend tailored solutions that align with each agency’s needs and challenges
• Monitor competitors and contribute insights to overall market strategy
• Maintain and manage demo equipment for your region
• Be a reliable, proactive partner to customers and a valued team member across the organization

Perks and Benefits:

• Competitive compensation and performance incentives
• Company vehicle for business travel
• Supportive team environment with opportunities for growth and advancement
• Benefits are available on the first day of employment.
• Company-sponsored life and short-term disability insurance.
• Comprehensive health, dental, and vision insurance.
• Health Savings Account when paired with a high deductible medical plan.
• 401k retirement savings plan with an employer match of up to 4%.
• 100% employee-owned company through an Employee Stock Ownership Plan (ESOP) after meeting eligibility requirements.
• Paid time off, including Vacation, Personal or Discretionary (Sick), and ten (10) paid company holidays.
• Tuition reimbursement for pre-approved courses.
• Climate-controlled work environment.
• Consistent weekday schedules provide exceptional work-life balance.

Ready to drive safety and innovation forward? Join a legacy of excellence at Kustom Signals — where quality, accountability, and public trust are at the heart of everything we do.

Apply now and become a key part of our mission to protect those who serve.

What We're Looking For:

• A four-year degree or equivalent experience
• At least 5 years of technical B2B sales or account management, preferably in law enforcement or traffic safety tech
• Proven experience managing multiple projects and traveling extensively
• Skilled in consultative selling, territory strategy, and influencing purchasing decisions
• Technically adept with the ability to troubleshoot and train end users
• Confident communicator with excellent presentation and writing skills
• Self-starter with strong organizational skills and attention to detail
• Proficient in Microsoft Office; Salesforce experience a plus
• Comfortable working from a home office and representing a brand with professionalism and integrity

Preferred Experience:

• Prior sales experience with traffic safety or video solutions
• Background in law enforcement or public safety
• Experience working with state-level and metropolitan agencies
• Familiarity with local, regional, and state purchasing processes