What are the responsibilities and job description for the Product Marketing Manager position at Move Concierge?
About LiveBy
LiveBy provides hyperlocal market and community insights that create better experiences for homebuyers and sellers. At the same time, we help agents and brokerages grow their businesses through stronger branding, deeper engagement, and more informed client conversations.
Essential Job Responsibilities
LiveBy provides hyperlocal market and community insights that create better experiences for homebuyers and sellers. At the same time, we help agents and brokerages grow their businesses through stronger branding, deeper engagement, and more informed client conversations.
Essential Job Responsibilities
- Create the Vision: Own the product positioning and messaging that differentiates us in the real estate tech landscape.
- Own the Launch: Lead the Go-To-Market strategies for new features from writing the announcement emails to training the sales team.
- Sales Enablement: Build the "battlecards," pitch decks, and case studies that help our sales team close deals faster.
- Customer Insights: Conduct interviews with real estate professionals to understand their pain points and feed that data back to our Product team.
- Content Production: Write clear, high-converting copy for landing pages, product guides, and video scripts.
- Minimum three years of experience.
- Real Estate Tech (PropTech) experience is highly preferred.
- A "Builder" Mindset: Proven track record of building a product marketing plan from the ground up.
- Technical Aptitude: Ability to translate complex software features into simple, benefit-driven language.
- Health, dental, and vision coverage - 70% employer-funded
- Paid time off and holidays - up to 21 days in your first year
- 401(k) plan with employer match
- Opportunities for professional development and career growth