What are the responsibilities and job description for the Marketing and Communications Coordinator- OB/GYN Practice position at Moore OBGYN?
Benefits:
- 401(k)
- Dental insurance
- Health insurance
- Vision insurance
Job Summary
We are seeking an organized, creative, and proactive Marketing and Communications Coordinator to join our team and help us strengthen and expand our connection with patients and the community. As a Marketing and Communications Coordinator your role will be to lead all marketing, branding, and patient engagement initiatives for the practice. As well as creating compelling content across many different social media platforms and managing the practice website. The ideal candidate is someone who understands healthcare audiences, has strong digital marketing skills and wants to improve connecting women with quality OBGYN care.
Responsibilities
Website and Online Presence
- Maintaining and updating website pages and ensuring accuracy of info (Provider bios, clinic hours, and service information)
- Improve SEO for OB/GYN services (prenatal care, ultrasound, annual exams, etc)
Digital Marketing & Social Media:
- Manage and grow the practice social media platforms (Facebook, Instagram, TikTok, LinkedIn, etc.),
- Managing community engagement by responding to comments and DMs.
- the creation, editing, and publishing of content (e.g. Educational content, Practice updates, etc.)
- Develop and maintain monthly content calendars
Patient Engagement & Communications
- Draft Newsletters
- Manage online reviews (google, Healthgrades, yelp, etc.)
- Develop marketing collateral (brochures, flyers, etc.)
Qualifications
- Bachelor's degree in marketing, communications, public health or related field. (preferred)
- 1-3 years of experience in social medica, marketing and healthcare communications
- Strong written and verbal communication skills
- Experience with website management tools
- Strong graphic design and/or video editing skills
- Understanding of HIPPA privacy rules
- The ability to work well both independently and as part of a team
Benefits/Perks
- Competitive Compensation
- Health, Dental, and Vision insurance
- Paid time off