Director of Business Development and Marketing

Company Overview

Monteith Abstract & Title Company is the oldest and most experienced title company in Bell County, renowned for its integrity and commitment to providing high-quality service. Founded in 1876, we have a longstanding tradition of excellence in the real estate industry, issuing title insurance and managing various real estate transactions.

Summary

The Director of Business Development and Marketing is responsible for all company marketing and sales activities. The position manages the sales team's day-to-day activities to attain maximum sales volume. There is a focus on retaining business while increasing revenue through campaign management and directing and motivating the staff. The role develops and implements an agreed-upon marketing plan to expand the customer base in the assigned area.

Responsibilities

• Create and execute comprehensive marketing plans that align with the company's goals and objectives.
• Conduct market research to identify trends, opportunities, and a competitive landscape. Use this data to inform marketing strategies and business decisions.
• Ensure consistent branding across all marketing materials and communication channels.
• Manage the company's public image and handle media relations, including press releases, media interviews, and public statements.
• Oversee the company's website, social media accounts, and other digital platforms to ensure they are up-to-date and effectively promote the company.
• Develop and manage content marketing strategies, including blog posts, articles, videos, and other media to engage and inform target audiences.
• Design and implement campaigns to generate leads and attract new business.
• Work closely with the sales team to provide marketing support, including sales materials, presentations, and promotional campaigns.
• Develop and maintain strong relationships with key clients, ensuring high levels of satisfaction and loyalty.
• Gather and analyze customer feedback to improve services and address any issues promptly.
• Oversee that information is updated regularly and maintained in the CRM, and manage company settings and user permissions.
• Plan and coordinate participation in industry events and classes to promote the company and its services.
• Organize and manage company-hosted events, such as seminars, webinars, and client appreciation events, both internally and externally.
• Monitor and report on marketing expenses, ensuring adherence to budgetary constraints. Ensure the marketing team submits expense reports according to schedule.
• Lead and mentor the marketing team, fostering a collaborative and high-performance work environment.
• Set performance goals for the marketing team and conduct regular evaluations to ensure objectives are met.
• Track and analyze marketing performance metrics
• Use data and analytics to drive marketing decisions and optimize strategies.
• Reviews sales team’s monthly commission reports and submits all according to schedule.
• Ensure all marketing activities comply with industry regulations and company policies.
• Identify potential risks in marketing strategies and develop plans to mitigate them.
• Has a working knowledge of the title software for creating reports and researching client transactions.
• Effectively uses and is able to instruct on all apps being provided to clients as a resource.
• Demonstrates strong interpersonal skills with the ability to engage effectively with various levels of management, staff, and clients.
• Undertake various job-related tasks as assigned, demonstrating flexibility and willingness to support the team’s objectives.

Qualifications

EXPERIENCE

• A minimum of 5 years' relevant work experience in business development, business management or a similar field is preferred.
• A minimum of 5 years’ title insurance specific experience in sales, marketing, and/or escrow.
• Must understand title insurance and real property concepts, as well as general knowledge of the Texas Department of Insurance regulations.

EDUCATION

• Bachelor’s degree in business management, marketing, or related field preferred.
• High School diploma or GED is required.

LICENSES/CERTIFICATIONS:

• A valid state driver’s license and a clean driving record are required.
• Automobile insurance and a reliable vehicle are required.
• The ability to obtain a Texas Notary Public license is required.

COMPETENCIES

• Communication: The ability to write and speak effectively using appropriate conventions based on the situation; actively listens to others, asks questions to verify understanding, and uses tact and consideration when delivering feedback to others.
• Organization: Uses time efficiently by prioritizing and planning work activities.
• Integrity and Respect: Demonstrates the utmost level of integrity in all instances and shows respect towards others and towards company principles.
• Judgment: Demonstrates ability to make independent and sound decisions in all situations.
• Teamwork: Shares key information with others involved in a project or effort, works in harmony to accomplish objectives, responds with enthusiasm to directives, and shows support for departmental and organizational decisions.
• Quality: Sets high standards and measures of excellence to ensure quality assurance in every aspect of work performed.
• Accountability: Takes personal responsibility and ownership for adhering to all company policies and procedures while also completing work timely and in accordance with performance expectations.
• Customer Service: The ability to demonstrate a series of activities designed to enhance the level of customer satisfaction.
• Manages Change: Demonstrates effectiveness and flexibility with changing environments, responsibilities, tasks, and people.
• Attention to Detail: Follows detailed procedures to ensure accuracy in the entry and reporting of data.
• Problem Solving: Identifies and resolves issues timely by gathering and analyzing information skillfully.

Job Type: Full-time

Benefits:

• Cell phone reimbursement
• Dental insurance
• Health insurance
• Life insurance
• Paid parental leave
• Paid time off
• Retirement plan
• Vision insurance

Schedule:

• Monday to Friday
• Weekends as needed

Supplemental Pay:

• Commission pay

Experience:

• Title Insurance: 5 years (Required)
• Management: 5 years (Required)
• Marketing: 5 years (Required)

Ability to Commute:

• Belton, TX 76513 (Required)

Ability to Relocate:

• Belton, TX 76513: Relocate before starting work (Required)

Willingness to travel:

• 25% (Preferred)

Work Location: In person