Agency Operations Manager

Requisition ID: 36810

Cheers to creating an incredible tomorrow! 

 

At Molson Coors, we tackle big challenges and defy the status quo. With a proud legacy of excellence, an incredible portfolio of beer, seltzers, spirits, and non-alcohol brands, and a bold vision for our future... we’re on the path to transforming the beverage industry. That requires remarkable individuals who are curious, tenacious, and never afraid to fail forward.

We seek, value and respect everyone’s unique perspectives and experiences knowing that we are stronger together. We collaborate as a team and celebrate each other’s successes.

Here’s to crafting careers and creating new legacies.

Crafted Highlights:   

Sitting within NA Marketing, the Agency Operations team leads agency model strategy, curates talent for a robust agency roster, steers annual scope planning and spend, and oversees agency performance and relations across the portfolio at MolsonCoors. The Agency Operations Manager role ensures the company is getting optimal value from new and existing marketing agency investments through careful stewardship of scope development, appropriate usage of deliverable menu and agency model, data analysis, monitoring of utilization and ongoing production and partner training. This role will also support the team in leading agency management and relationship best practices for the company and marketing department.

What You’ll Be Brewing

• Understand needs of Brand to appropriately allocate resources and scope
• Provide ongoing data analysis to inform decisions on working and non working spend
• Research agency landscape and trends, curating new potential agency resources and approaches in agency management and compensation
• Partner with Brand and Procurement for new agency resource requirements and RFP
• Identify how agency performance metrics can be expanded to additional hard data inputs
• Continuous oversight to optimization of Deliverable Menu and Agency Model Accountability
• Ownership of digital scoping tool, training and usage
• Ensure contract compliance (both sides) for marketing agency agreements.
• Consistently analyze the efficiency and effectiveness of agency spend with respect to deliverable models, staffing plans, fee structures, quarterly utilization
• Ensure that all financial and legal reporting and control processes are supported with proactive communication in all agency relationships and lifecycles.
• Manage Agency Performance evaluation process, supporting Agency Annual Evaluation process across all Brand teams and internal key stakeholders Partnership Management
• Lead annual scope planning process , managing Brand and Agency partners collectively
• Lead training and usage of digital scoping tool as a resource for internal partners
• Partner with Brand teams to navigate comprehensive agency onboarding
• Build strong partnerships with Procurement and Finance to present unified front to agencies
• Pro-actively and consistently offer new solutions to improve the agency value equation.
  

Key stakeholders include: *Procurement *Legal *Finance *All managed agencies *Brand Leaders who interface with agencies

Success Looks Like

• Exhibit Ways of Working that support Agency Operations Purpose and Belief
• Build enduring relationships with agency partners to ultimately drive the best creative for our Brands.
• Make Molson Coors a highly desired account in the creative world o Drive greater efficiencies on marketing investments
• With strength in:
• Strategic Acumen
• Industry leadership
• Strong diplomacy
• Agency “linguist”
• Credibility
• Enlisting Trust
• Industry Insights and Trends
  
  

Key Ingredients

• Bachelor’s degree preferred but not required, and Experience performing a similar role within a company with a significant spend with external agency partners, or Agency Experience with demonstration of client team leadership OR Brand Marketing experience
• Financial management experience required.
• Minimum 5 - 7 years’ of marketing or agency management experience.
• Knowledge of a marketing creative eco-system Skills and knowledge
• Cross functional relationship building
• Agency and vendor management skills
  
  

Must demonstrate the following competencies

• Builds collaborative relationships, with the ability to influence.
• Proactive, self-starter
• Analytical thinking
• Strong financial aptitude
• Data analysis and storytelling
• Business acumen, enterprise minded
• Execute with excellence, with strong attention to detail
• Innovative thinking, creative problem solving
• Project, resource management
  
  

Other Requirements

• Strategic acumen
• Ability to collect and analyze data points to connect the dots and make recommendations to leadership with articulate storytelling
• Strong interpersonal skills
• Ability to manage and prioritize multiple demands.
• Managing multiple key stakeholders and individual brand priorities
  
  

Beverage Bonuses:  

• We care about our People and Planet and have challenged ourselves with stretch goals around our key priorities  
• We care about our communities, and play our part to make a difference – from charitable donations to hitting the streets together to build parks, giving back to the community is part of our culture and who we are 
• Engagement with a variety of Business Resource Groups, which can provide volunteer opportunities, leadership experience, and networking through the organization 
• Ability to grow and develop your career centered around our First Choice Learning opportunities
• Participation in our Total Rewards program with a competitive base salary, incentive plans, parental leave, health, dental, vision, retirement plan options with incredible employer match, generous paid time off plans, an engaging Wellness Program, and an Employee Assistance Program (EAP) with amazing resources
• Access to cool brand clothing and swag, top events and, of course... free beer and beverages! 
• Work within a fast paced and innovative company, meeting passionate colleagues and partners with diverse backgrounds and experiences  
• Benefits include 15 days vacation, 10 paid holidays, 4 personal floating holidays and 64 hours of sick time.
  
  

Molson Coors is an equal opportunity employer. We invite applications from candidates of all backgrounds, race, color, religion, sex, national origin, age, disability, veteran status or any other characteristic. If you have a disability and believe you need a reasonable accommodation during the application or recruitment processes, please e-mail jobs@molsoncoors.com.

Pay And Benefits

At Molson Coors, we’re committed to paying people fairly and equitably for the work they do.

Job Posting Total Rewards Offerings: $107,000.00 - $140,400.00 (posting salary range) 15% target short term incentive $23,000 on average spent on benefits per employee, including but not limited to health, dental, vision, retirement with above market employer match, wellness incentives and EAP paid time off (including holidays, vacation days and sick days).

The posting range provided above for salary is what we, in good faith, believe we would pay for this role at the time of this posting. We ultimately pay based on a number of non-discriminatory factors that inform pay decisions including but not limited to the required work location, previous work experience, skill set and internal equity.