Social Media & Brand Ambassador

Description:

The Social Media & Brand Ambassador helps shape the image of our company. We at ModWash believe in creating a positive ripple effect. This is what the ModDrop stands for. Each act of kindness, even the smallest positive action will ripple outward to affect others and our communities. The social media & Brand Ambassador is responsible for working with like-minded peers to elevate the company brand, as well as attracting guests and employees with enticing digital content via social media.

Qualifications:

• Excellent communication and organizational skills
• High Energy, attention to detail.
• Thorough understanding of social media management (Platforms to include Facebook, Instagram, LinkedIn, TikTok, YouTube, and potentially others)
• Content creation skills that include photo editing and video creation
• Strong ability to multitask
• Strong autonomy in decision-making and personal judgement
• Ability to work in a fast-paced environment
• Proven track record of Brand Management & social media growth

Position Requirements:

• Create and implement strategies to grow brand presence and engagement across platforms
• Write, design, and schedule posts including graphics, videos, and copy
• Order Shoutouts Review Cards for both new and current store locations
• Order/Make any Business cards virtual or in person for flyers needed in office
• Coordinate donation requests and track these with social media and pricing
• Manage company social media accounts by overseeing daily operations and interactions on all company profiles
• Monitor social media trends by staying updated on the latest trends and incorporate them into strategies
• Analyze performance metrics by tracking and reporting on key metrics like engagement, reach, and conversions
• Engage with followers by responding to comments, messages, and mentions in a timely manner.
• Coordinate with marketing teams and other departments to align social media campaigns with overall marketing goals
• Run paid advertising campaigns by create and managing social media ads, including budget and targeting
• Conduct market research to understand competitor activities and industry trends
• Manage social media calendars to plan and organize content schedules to ensure consistent posting
• Collaborate on content ideas to help develop engaging materials
• Handle crisis management by addressing any negative feedback or issues that arise on social media
• Update social media policies to ensure all social media activities comply with company policies and regulations
• Respond to inquiries addressing customer questions, comments, and concerns promptly across all social media platforms
• Monitor brand mentions to track mentions of the brand and engage with users to maintain a positive brand image
• Assist with resolving customer complaints and issues in a professional and timely manner.
• Help the operations team and other managers with events by attending and/or creating flyers and signage
• Create press releases press releases that follow industry standards and include essential elements
• Distribute press releases to targeted local media outlets, journalists, and influencers
• Update website regarding coming soon and new store openings
• Reach out to media contacts to follow up on press release distribution and offer additional information or interviews
• Minimum 25% travel is required to attend various marketing events, grand opening activities, and other shows as assigned to promote and support the company brand
• Perform other related duties as assigned

Physical Requirements:

• Prolonged periods of sitting at a desk may be required
• Long periods of standing and engagement at company events
• Ability to assist with setup of canopy tents or designated exhibits
• Ability to lift 15 pounds if needed

 ModWash provides equal employment opportunities to all employees and applicants for employment without regard to race, color, religion, sex, national origin, age, disability, gender identity, sexual orientation, or genetics. Job Types: Full-Time

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