What are the responsibilities and job description for the Associate Creative Director - Creative Strategy position at MGM Resorts International Operations, Inc.?
Las Vegas, Nevada The SHOW comes alive at MGM Resorts International Have you ever wondered what it would be like to work in a place full of excitement, diversity, and entertainment? Are you enthusiastic about being a team player in one of the most fascinating industries in the world? At MGM Resorts, we seek individuals like YOU to create unique and show-stopping experiences for our guests. THE JOB: The Associate Creative Director, Strategy leads format-agnostic campaign creative across MGM Resorts, originating new creative platforms whose execution could take the form of design, content, experiential events, traditional advertising, time-sensitive announcements, or any combination across the format spectrum. The role is responsible for the year-one creative development of new activations, campaigns, branded creative systems, and experiential moments, plus pilot programs and innovation work. THE DAY-TO-DAY: Format-Agnostic Campaign Creative Concepting: Lead format-agnostic campaign creative concepting for MGM Resorts, originating new creative platforms whose execution could take the form of design, content, experiential events, limited-time announcements, or any combination across the format spectrum Year-One Activation & Platform Development: Lead the year-one creative development of new activations, experiential moments, and brand creative systems across the enterprise, including the initial concepting, identity, and creative platform, before handing the work off to the Associate Creative Director, Entertainment & Sports for ongoing iteration in subsequent years New-Business & Pilot Program Leadership: Lead general new-business and creative pilot programs, including format experiments, emerging-technology integrations, and tests that require innovative, multi-disciplinary creative solutions and rapid iteration Breakthrough Launch & Limited-Time Concepts: Concept and lead high-profile launch moments and limited-time announcements requiring breakthrough creative solutions across design, content, experiential, and integrated channels New Activation Consumer Journey Design: Design the consumer journey creative programming for new activations, shaping the end-to-end attendee experience from arrival through engagement, share-out, and follow-up so that every touchpoint reinforces the originating creative idea Cross-Functional Activation Partnership: Partner with Brand Partnerships, Sponsorship Marketing, Entertainment, Property Marketing, Production, and external experiential agencies to translate new creative concepts into produced, in-market activations on time and on budget. Will be the lead contact for outside agencies for new and existing work Matrixed Designer Direction: Provide direction, feedback, and quality control to one or two designers consistently supporting this work in a matrixed assignment, ensuring creative consistency without formal people management responsibility THE IDEAL CANDIDATE: The ideal candidate is a visionary and strategically minded creative leader holding a bachelor’s degree in advertising, Design, Fine Arts, Marketing, Communications, or a closely related field. This professional offers seven or more years of progressive, hands-on experience specializing in the concepting and execution of high-impact live events, activations, and brand sponsorships. Backed by a premier portfolio demonstrating large-scale, end-to-end consumer experiences, they bring a proven track record of directing sports or entertainment sponsorship campaigns alongside major leagues and entertainment properties. They excel at thinking outside traditional formats, crafting cohesive creative platforms that translate seamlessly across physical, digital, and social channels. By taking a customer-first approach, they design the entire attendee journey, planning every touchpoint from initial arrival through post-event engagement. Additionally, they are a highly polished communicator capable of articulating complex creative visions to senior leadership, external partners, and high-profile talent. From a technical standpoint, this candidate possesses expert-level mastery of Adobe Creative Suite, a strong working familiarity with spatial and 3D layout tools, and a sharp, modern fluency in leveraging generative AI platforms to optimize workflow productivity and elevate creative production. THE PERKS & BENEFITS: Comprehensive wellness programs designed to support employees’ physical, mental, and emotional well-being. Exclusive access to company-sponsored discounts across hospitality, dining, retail, entertainment, travel, technology, and a wide range of partner offerings. Complimentary parking both during and outside of scheduled work hours. Competitive health, wellness, and income protection benefits for eligible employees. Ongoing professional growth and career development through leadership programs, learning opportunities, strategic networking, and community engagement initiatives. VIEW JOB DESCRIPTION: https://mgmresorts.marketpayjobs.com/ShowJob.aspx?EntityID=2&jobcode=12951 Are you ready to JOIN THE SHOW? Apply today! At MGM Resorts, we exist to entertain the human race and provide an unforgettable escape. From delivering excellence for our guests to building and sustaining our communities, you can join our diverse teams of world-class talent and thrive in our collaborative environment. Our iconic MGM Resorts brands offer everyone a wide variety of exciting career opportunities with access to unlimited growth. Be part of a unique world filled with anticipation, entertainment and unparalleled experiences — combined with competitive rewards and exclusive perks. Together, we will use our meaningful relationships to continue to build our authentic culture. We know the importance of respecting each other’s differences. We embrace and leverage our diversity to achieve best-in-class experiences and create stronger ties with our employees, guests, suppliers and community partners. We stay committed to taking strong, principled stands on equality to better unify our world. MGM Resorts International develops, builds and operates unique destination resorts designed to provide a total resort experience, including first-class accommodations and dining, world-class entertainment, state-of-the-art meeting and convention facilities, and high-quality retail and gaming experiences. We know the importance of respecting each other’s differences. We embrace and leverage our diversity to achieve best-in-class experiences and create stronger ties with our employees, guests, suppliers and community partners. We stay committed to taking strong, principled stands on equality to better unify our world. MGM Resorts International believes in providing opportunity for every employee to grow, develop and succeed in a work environment where you can be your best. We encourage you to explore our job opportunities. If you are an individual with a disability and need a reasonable accommodation for any part of the application process, or in order to perform the essential functions of a position, please contact us at talent@mgmresorts.com We are an Equal Opportunity Employer. We are also committed to protecting the privacy of visitors to our employment application site, including the protection of any personal information provided to us. For more information about MGM Resorts International, including our privacy policy and commitment to diversity and inclusion, please visit http://www.mgmresorts.com/careers. For California residents, also see our California Privacy Notice that describes the categories of personal information and sensitive personal information we collect and provides certain details about our processing of that information.