What are the responsibilities and job description for the Marketing Lead position at Method?
Meet Method
Method has built the most modern way to connect to consumer financial accounts. Combining real-time liability connectivity with instant payment execution, Method’s API is designed to make it easy for people to connect their financial accounts to the apps and services they want to use.
We have helped 45 million users connect 350 million liability accounts credential-less and processed over $2.5B in payments, helping users save millions in interest. One in every three credit cards in the United States is in the Method ecosystem and leading financial institutions like SoFi, Bilt, Cleo, Sezzle, Figure & Aven rely on our APIs to build magical experiences for millions of consumers.
We’re a team of 50 people spread across offices in Austin, SF, New York City, and Washington D.C! We’re excited to continue the momentum working alongside our investors and advisors from Andreessen Horowitz, Emergence Capital, Y Combinator, Avra, and Ardent. To learn more about us, check out our blog!
About The Role
We're hiring a Marketing Lead to be the horizontal connective tissue across Method's marketing function. You'll report directly to the COO and Co-Founder and work across all marketing verticals
This is a strategic generalist role spanning the full breadth of Method's marketing function. You'll oversee strategy development and execution across product marketing, content, and demand partnering closely with the leads of each vertical to drive alignment, sharpen positioning, and ensure initiatives ship with rigor. You'll develop a strong point of view on Method's ICP and market positioning, and bring the structured thinking and communication clarity that makes the whole marketing org more effective. The pace is high, the scope is wide, and the best candidates will find that energizing.
What You'll Do
Method has built the most modern way to connect to consumer financial accounts. Combining real-time liability connectivity with instant payment execution, Method’s API is designed to make it easy for people to connect their financial accounts to the apps and services they want to use.
We have helped 45 million users connect 350 million liability accounts credential-less and processed over $2.5B in payments, helping users save millions in interest. One in every three credit cards in the United States is in the Method ecosystem and leading financial institutions like SoFi, Bilt, Cleo, Sezzle, Figure & Aven rely on our APIs to build magical experiences for millions of consumers.
We’re a team of 50 people spread across offices in Austin, SF, New York City, and Washington D.C! We’re excited to continue the momentum working alongside our investors and advisors from Andreessen Horowitz, Emergence Capital, Y Combinator, Avra, and Ardent. To learn more about us, check out our blog!
About The Role
We're hiring a Marketing Lead to be the horizontal connective tissue across Method's marketing function. You'll report directly to the COO and Co-Founder and work across all marketing verticals
This is a strategic generalist role spanning the full breadth of Method's marketing function. You'll oversee strategy development and execution across product marketing, content, and demand partnering closely with the leads of each vertical to drive alignment, sharpen positioning, and ensure initiatives ship with rigor. You'll develop a strong point of view on Method's ICP and market positioning, and bring the structured thinking and communication clarity that makes the whole marketing org more effective. The pace is high, the scope is wide, and the best candidates will find that energizing.
What You'll Do
- Develop a deep understanding of Method's value proposition, distill it for different audiences (internal and external), and ensure it shows up consistently across every touchpoint — website, decks, outbound, content, paid, and events
- Own marketing projects end to end across verticals: from brief to execution, no passing the baton
- Drive specific go-to-market initiatives including product release campaigns, ICP-targeted content, and growth marketing experimentation.
- Support sales, customer success & product marketing with tactical marketing deliverables (one-pagers, decks, messaging guides) that make deals move faster and launch new products
- Build cross-functional fluency across product marketing, content, and demand so you can step into any workstream without a formal handoff.
- Identify where the marketing function is leaking output between verticals and bring structure to close the gaps.
- Develop and maintain a strong understanding of Method's ICP, competitive positioning, and product differentiation.
- 1-2 years post-MBA
- Recent experience at a top consulting firm looking to make the transition to a startup.
- You've done a startup internship or worked in a high-growth environment so you know what it looks like when direction changes weekly and ownership is yours to claim.
- You have past experience in a marketing role: demand gen, content, or product marketing, ideally for an enterprise product. You have opinions about what works and why.
- You learn fast and ramp yourself; you don't need things repeated, and you build domain knowledge on your own time.
- You can take a brief, run with it, and come back with something polished
- Strong writer and communicator; you can improve someone else's work without being precious about your own.
- Prior fintech or B2B SaaS experience; especially in complex API or infrastructure products.
- Familiarity with demand gen channels (paid, events, email) and content strategy.
- Experience working cross-functionally with sales, CS, or product teams on go-to-market.
- Strong opinions on B2B positioning and what actually moves buyers in the financial services space.
Salary : $160,000 - $200,000