What are the responsibilities and job description for the Sales and Marketing Manager (Mid-Level) position at MetaLINK Technologies?
Drive Strategy. Build Campaigns. Lead Performance.
This isn't a "sit back and delegate" role. We're looking for a hands-on Sales & Marketing Manager who can build strategy, develop high-impact campaigns, and coach teams to consistently hit ambitious sales goals in a competitive, subscription-based business.
This role is ideal for someone who thrives on ownership, someone who can connect the dots between marketing and sales, turn ideas into action, and lead teams to execute with confidence.
No internet or telecom industry experience is required. If you've successfully driven growth in a subscription-based environment (SaaS, memberships, service plans, etc.), you'll have the foundation to succeed here.
Key Responsibilities:
- Lead development and execution of sales and marketing strategies promoting broadband, fiber, internet, VoIP, and IoT solutions.
- Oversee campaign planning, implementation, and analysis — including digital, advertising, and community outreach initiatives.
- Monitor market trends, competitive activity, and customer insights to inform strategic decisions.
- Foster a collaborative, results-driven environment focused on growth and performance.
- Partner with cross-functional teams (operations, customer service, technical) to align messaging and customer experience.
- Manage CRM and lead-tracking processes to ensure accurate pipeline visibility and follow-up.
- Prepare and present reports, proposals, and performance updates to leadership and stakeholders.
- Maintain brand consistency across all marketing channels and customer touchpoints.
- Coordinate with external partners and vendors on promotions, events, and campaigns.
- Assist with budget planning, expense tracking, and allocation for sales and marketing initiatives.
- Represent the company professionally at community events, trade shows, and client meetings.
- Support initiatives that enhance customer satisfaction and strengthen brand reputation.
Experience & Skills:
- 4–7 years of experience in sales, marketing, or related roles with measurable results.
- Proven track record developing and executing multi-channel marketing campaigns.
- Understanding of telecommunications, broadband, VoIP, and IoT markets and customer needs.
- Familiarity with CRM systems (e.g., Salesforce, HubSpot) and marketing automation tools.
- Competence in data analysis and performance tracking to optimize strategies.
- Strong grasp of digital marketing, social media, SEO/SEM, and email marketing best practices.
- Excellent verbal and written communication skills.
- Strong leadership and mentoring capabilities.
- Ability to manage multiple priorities with attention to detail.
Tools & Software:
- Proficiency with Microsoft Office (Word, Excel, PowerPoint, Outlook).
- Experience with design/presentation tools such as Canva or Adobe products.
Job Type: Full-time
Benefits:
- 401(k)
- 401(k) matching
- Dental insurance
- Employee assistance program
- Employee discount
- Flexible schedule
- Health insurance
- Health savings account
- Life insurance
- Paid time off
- Professional development assistance
- Referral program
- Retirement plan
- Tuition reimbursement
- Vision insurance
Application Question(s):
- How have you differentiated your company's products or services in a highly competitive market?
- Which CRM and marketing platforms (e.g., HubSpot, Salesforce, Google Analytics, etc.) have you used, and how did you use them to manage leads?
- Describe a sales or marketing campaign you planned and executed - what were the results?
- How do you use data and analytics to influence a sales or marketing strategy?
- Explain what experience/knowledge you have in the telecommunication, broadband, fiber or internet business/markets. If yes, at what scale?
Work Location: In person