Developer Marketing Manager, Llama

At Meta, we believe AI transforms how people and businesses connect and grow. Meta’s success and a positive developer experience is key to enabling developers on open source platforms. We aim to cultivate and maintain a healthy generative AI developer ecosystem that embodies and facilitates openness and innovation.Meta is seeking an audience marketing manager to help us grow the awareness, adoption, and sentiment of Meta’s Llama (Large Language Model Meta AI) with developers across the ecosystem, including startups and governments. You have experience in building and executing marketing plans in the rapidly moving GenAI and LLM space. You will combine operational day-to-day execution and the longer-term strategic planning to make the Llama ecosystem successful.

Developer Marketing Manager, Llama Responsibilities:

• Build and execute the Llama marketing plan for developers to deliver on the company goal of having the most widely adopted, open source LLM in the world
• Deliver developer assets to drive awareness, adoption, and sentiment of Meta’s Llama (Large Language Model Meta AI)
• Coordinate and manage creative, strategy and operations agencies for strategy & design development, campaign production & implementation, and digital content production
• Plan and execute developer events, digital campaigns and other relevant activations
• Collaborate with cross-functional teams including product marketing, digital marketing, partnerships, events, brand, communications, legal, privacy and others
• Provide regular business and scorecard updates
  
  

Minimum Qualifications:

• 7 years of professional experience in technology, engineering, or marketing
• Marketing experience launching and driving adoption of new products and services in the GenAI space, via impactful marketing activations
• Experience working directly with developers (in a customer first way) across the ecosystem, including at tech companies, enterprise partners, startups, and government
• Experience working in cross-functional organizations, collaborating with creative, research, analytics and digital marketing channel teams
• Experience with creative production, managing external agencies or internal creative teams to build best in class campaign work
• Experience in content and digital marketing
• Bachelor's Degree in Business, Marketing, Analytics or a related discipline
  
  

Preferred Qualifications:

• Interested in GenAI, active member of the developer community in this space
• Balance of creative and analytical thinking, experience putting forth best-in-class execution within a measurable and data-centric framework
  
  

About Meta:

Meta builds technologies that help people connect, find communities, and grow businesses. When Facebook launched in 2004, it changed the way people connect. Apps like Messenger, Instagram and WhatsApp further empowered billions around the world. Now, Meta is moving beyond 2D screens toward immersive experiences like augmented and virtual reality to help build the next evolution in social technology. People who choose to build their careers by building with us at Meta help shape a future that will take us beyond what digital connection makes possible today—beyond the constraints of screens, the limits of distance, and even the rules of physics.

Meta is proud to be an Equal Employment Opportunity and Affirmative Action employer. We do not discriminate based upon race, religion, color, national origin, sex (including pregnancy, childbirth, or related medical conditions), sexual orientation, gender, gender identity, gender expression, transgender status, sexual stereotypes, age, status as a protected veteran, status as an individual with a disability, or other applicable legally protected characteristics. We also consider qualified applicants with criminal histories, consistent with applicable federal, state and local law. Meta participates in the E-Verify program in certain locations, as required by law. Please note that Meta may leverage artificial intelligence and machine learning technologies in connection with applications for employment.

Meta is committed to providing reasonable accommodations for candidates with disabilities in our recruiting process. If you need any assistance or accommodations due to a disability, please let us know at accommodations-ext@fb.com.

$122,000/year to $176,000/year bonus equity benefits

Individual compensation is determined by skills, qualifications, experience, and location. Compensation details listed in this posting reflect the base hourly rate, monthly rate, or annual salary only, and do not include bonus, equity or sales incentives, if applicable. In addition to base compensation, Meta offers benefits. Learn more about benefits at Meta.