What are the responsibilities and job description for the Marketing Coordinator position at Memory Matters?
Make a difference every day.
Since 1997, Memory Matters has supported people living with dementia and their families across Beaufort and Jasper counties through adult day programs, caregiver education, classes, and support groups. We're a small, passionate team looking for a creative marketer to help more families find us and more supporters join us.
What you'll do
Social Media
- Own our social media presence: plan, create, schedule, and post engaging content across Facebook, Instagram, LinkedIn, and other channels
- Manage the content calendar and grow our audience and engagement
- Capture photos, video, and stories from programs and events, always with consent and respect for participant privacy
Media Relations
- Write articles and press releases for local papers and publications
- Pitch stories and build relationships with local reporters, editors, and broadcasters
- Help coordinate press interviews and media opportunities with the Executive Director
Program and Event Promotion
- Create flyers, brochures, emails, and social campaigns that drive registration and attendance for education events, SAVVY Caregiver, programs, classes, and support groups
- Tailor messaging for different audiences, including caregivers, participants, donors, sponsors, and referral partners
- Build templates and toolkits so staff can promote their programs consistently
Brand and Planning
- Protect and strengthen the Memory Matters brand across all materials
- Maintain the shared marketing calendar and help carry out the annual marketing plan
- Manage creative briefs, project timelines, and multiple deadlines across departments
Development Support
- Partner with our Development team on the Gala, Move Your Mind 5K, Speaker Series, capital campaign, and donor communications
- Produce our e-newsletter and assist with the annual report
Advertising and Results
- Support print, digital, and radio ad placement and manage our Google Ad Grants account
- Track results across all channels and report on what's working
Website
- Keep our website fresh, accurate, and easy for caregivers to use
Other
- Other duties as assigned
What you bring
- Bachelor's degree in marketing, communications, or related field (or equivalent experience)
Schedule
Monday to Friday, 40 hours/week, with some nights and weekends required. Attendance at our major fundraising events, including the Gala and Move Your Mind 5K, is required. Travel between our Hilton Head Island and Bluffton locations.
Benefits
We take care of the people who take care of others. Full-time employees receive:
- Health, dental, and vision insurance (eligible the first of the month after 90 days)
- 401(k) with a 50% match up to 6% of salary
- Generous Paid Time Off that grows with years of service
- 9 paid holidays, plus a paid office closure from December 24 through January 1
- Your birthday off, paid
- Employer-paid long-term disability; short-term disability and pet insurance available
- Employee Assistance Program (EAP) for you and your household
- Education assistance and professional development
- Mileage reimbursement at the IRS rate
- Flex time and schedule adjustments when you work evenings, weekends, or events
- Free Memory Matters programs and services for immediate family members
- 2 to 3 years of marketing or communications experience; nonprofit experience a plus
- Strong social media skills with a portfolio to show for it
- Excellent writing and editing skills, including press releases and articles
- Canva required; Adobe Creative Suite a plus
- Experience with Meta Business Suite and scheduling tools (Hootsuite, Later), email platforms (Constant Contact, Mailchimp), Google Analytics, and WordPress or similar
- Donor database/CRM experience a plus
- Comfortable reaching out to reporters and community partners
- Organized, deadline-driven, and great at juggling projects
- Warm, respectful communicator
- Valid driver's license and reliable transportation
Pay: $46,000.00 - $50,000.00 per year
Benefits:
- 401(k)
- Dental insurance
- Employee assistance program
- Employee discount
- Health insurance
- Health savings account
- Paid time off
- Tuition reimbursement
- Vision insurance
Work Location: In person
Salary : $46,000 - $50,000