Sales & Marketing Manager

Company Description

Medical Instrument Development Laboratories, Inc. (MID Labs) has been a transformative force in the field of vitreoretinal surgery since its founding in 1981 by Dr. Carl Wang. Renowned for pioneering instruments and revolutionizing ophthalmic technology, MID Labs supplies its high-quality, innovative products to over 30 countries worldwide. The company's solutions are trusted for their precision and performance. Guided by the mission "To excel at providing quality and innovative ophthalmic products that benefit patients around the world," MID Labs remains at the forefront of advancing global eye care.

Position Summary

We are seeking a dynamic and experienced Sales & Marketing Manager to lead our international markets outside of the U.S. and China. The ideal candidate will have 3–6 years of experience in sales and marketing, with a proven track record in contract negotiations. Experience in the ophthalmic surgical device industry is preferred but not required.

Essential Functions

Sales, Marketing, and Administrative Support

• Serve as the primary point of Sales & Marketing
• Manage trade show logistics, booth setup, and marketing materials
• Process orders and coordinate shipments
• Handle customer complaints and issue resolution
• Maintain and assist with global price lists
• Collect and apply customer payments
• Conduct distributor and post-market surveys
• Assist in distributor selection
• Follow up on sales leads and explore social media to increase brand awareness
• Analyze revenue trends and support reporting
• Contribute broadly to sales, marketing, and administrative operations

Distributor Network Expansion

• Lead planning and execution for industry trade shows (e.g., AAO, ESCRS)
• Develop and execute strategies to grow the distributor network in international markets
• Identify, onboard, and maintain relationships with high-potential distributors
• Provide training, resources, and ongoing support to distributor partners
• Evaluate distributor performance and adjust strategies to improve outcomes

 Channel Management

• Oversee and optimize sales channels, including direct sales and distributor networks
• Collaborate with marketing on campaigns that drive engagement and conversions
• Build and manage strategic channel partnerships
• Monitor channel performance and use data to refine sales strategies

Regulatory Compliance and Product Registration

• Ensure compliance with regulatory requirements in target international markets
• Manage the product registration process from submission to approval
• Coordinate with legal, regulatory, and QA teams for timely product availability
• Work with distributors to prepare and submit necessary documentation
• Monitor regulatory updates and adjust strategies accordingly

Product Line Expansion and Modification

• Identify opportunities for new products or enhancements based on market insights
• Collaborate with R&D, marketing, and sales to launch new products
• Oversee product introduction to ensure adoption by distributors and customers

Other Responsibilities

• Perform additional duties as assigned to support business objectives
• Travel domestically and internationally as required

Education, Experience and Skills Required

• Bachelor’s degree in Business Administration, Marketing, or a related field; MBA or relevant advanced degree preferred
• 3-6 years of professional experience in sales and marketing, focusing on international markets and distributor management within the medical device industry, particularly ophthalmology
• Proven experience in contract negotiation with direct distribution
• Strong leadership and team management skills
• Excellent communication, negotiation, and interpersonal skills
• Self-starter who identifies issues, opportunities, and needs independently; takes initiative and executes plans without supervision
• Strong understanding of product positioning and strategic marketing principles
• Ability to travel domestically or internationally as needed

Preferred Qualifications

• Experience with ERP systems, specifically NetSuite, strongly preferred

Comprehensive Benefits & Well-Being

We offer a robust benefits package designed to support your health, well-being, and financial security. This includes medical, dental, and vision coverage, life insurance, short-term disability, voluntary benefits, an Employee Assistance Program (EAP), commuter benefits, and a 401(k) retirement plan. Eligible associates may also enjoy paid leave—including Paid Sick Leave and other required federal, state, or local leave—plus Holiday Pay where applicable.

Annual Base Salary: $80,000 – $108,000 DOE (Depending on Experience)

Location: San Leandro, CA (Onsite, Full-time)

Company Website: www.midlabs.com

Employment Type: Full-time

Equal Opportunity Employer Statement

Medical Instrument Development Laboratories, Inc. (MIDLabs) is an equal opportunity employer and is committed to fostering an inclusive, diverse, and respectful work environment. We do not discriminate based on race, color, religion, sex, national origin, age, disability, sexual orientation, gender identity, or any other legally protected characteristic. We encourage applicants from all backgrounds and experiences to apply.

Note: We are not accepting unsolicited resumes from recruitment agencies or third-party recruiters. Please, no calls or emails from recruiters.