What are the responsibilities and job description for the Associate Demand Generation Specialist position at Medallion?
About Medallion:
At Medallion, we believe healthcare teams should focus on what truly matters—delivering exceptional patient care. That’s why we’ve built a leading provider operations platform to eliminate the administrative bottlenecks that slow healthcare organizations down. By automating licensing, credentialing, payer enrollment, and compliance monitoring, Medallion empowers healthcare operations teams to streamline their workflows, improve provider satisfaction, and accelerate revenue generation, all while ensuring superior patient outcomes.
As one of the fastest-growing healthcare technology companies—ranked No. 3 on Inc. Magazine’s 2024 Fastest-Growing Private Companies in the Pacific Region, No. 5 on LinkedIn's 2024 Top Startups in the US, a Glassdoor Best Place to Work in 2024 & 2025, and featured on The Today Show—Medallion is revolutionizing provider network management. Our CEO, Derek Lo, has been named one of the Top 50 Healthcare Technology CEOs of 2024 by The Healthcare Technology Report. Backed by $130M in funding from world-class investors like Sequoia Capital, Google Ventures, Optum Ventures, Salesforce Ventures, Acrew Capital, Washington Harbour, and NFDG, we’re on a mission to transform healthcare at scale.
We prioritize candidate safety. Please be aware that official communication will only come from @medallion.co email addresses.
About the Role:
The Associate Demand Generation Specialist is a tactical, execution-oriented role focused on supporting campaign delivery across field events, sales enablement, web, and paid media. This individual will work closely with the broader Marketing team to execute integrated campaigns, maintain and optimize digital properties, and support measurement and reporting. This role will also get plenty of exposure to other departments across Medallion’s organization including Sales, Account Management, and Revenue Operations.
This role is ideal for an early-career marketer who is eager to build hands-on experience in B2B demand generation, campaign execution, and account-based marketing fundamentals within a fast-growing health tech company. You will gain exposure to high-impact programs while learning how strategic demand engines are built and scaled.
This role reports to the Head of Demand Generation, with a base compensation range of $80,000 – $100,000. In addition to base salary, Medallion offers equity and a comprehensive benefits package. Final compensation will be determined based on a variety of factors including experience, skills, and location.
Core Responsibilities:
Field Event Lifecycle Support
At Medallion, we believe healthcare teams should focus on what truly matters—delivering exceptional patient care. That’s why we’ve built a leading provider operations platform to eliminate the administrative bottlenecks that slow healthcare organizations down. By automating licensing, credentialing, payer enrollment, and compliance monitoring, Medallion empowers healthcare operations teams to streamline their workflows, improve provider satisfaction, and accelerate revenue generation, all while ensuring superior patient outcomes.
As one of the fastest-growing healthcare technology companies—ranked No. 3 on Inc. Magazine’s 2024 Fastest-Growing Private Companies in the Pacific Region, No. 5 on LinkedIn's 2024 Top Startups in the US, a Glassdoor Best Place to Work in 2024 & 2025, and featured on The Today Show—Medallion is revolutionizing provider network management. Our CEO, Derek Lo, has been named one of the Top 50 Healthcare Technology CEOs of 2024 by The Healthcare Technology Report. Backed by $130M in funding from world-class investors like Sequoia Capital, Google Ventures, Optum Ventures, Salesforce Ventures, Acrew Capital, Washington Harbour, and NFDG, we’re on a mission to transform healthcare at scale.
We prioritize candidate safety. Please be aware that official communication will only come from @medallion.co email addresses.
About the Role:
The Associate Demand Generation Specialist is a tactical, execution-oriented role focused on supporting campaign delivery across field events, sales enablement, web, and paid media. This individual will work closely with the broader Marketing team to execute integrated campaigns, maintain and optimize digital properties, and support measurement and reporting. This role will also get plenty of exposure to other departments across Medallion’s organization including Sales, Account Management, and Revenue Operations.
This role is ideal for an early-career marketer who is eager to build hands-on experience in B2B demand generation, campaign execution, and account-based marketing fundamentals within a fast-growing health tech company. You will gain exposure to high-impact programs while learning how strategic demand engines are built and scaled.
This role reports to the Head of Demand Generation, with a base compensation range of $80,000 – $100,000. In addition to base salary, Medallion offers equity and a comprehensive benefits package. Final compensation will be determined based on a variety of factors including experience, skills, and location.
Core Responsibilities:
Field Event Lifecycle Support
- Support the Senior Demand Generation Specialist in end-to-end execution of Medallion’s field events, from pre-event planning through post-event follow-up.
- Assist with event logistics and coordination, including timelines, vendors, internal checklists, and asset readiness.
- Execute pre-event outreach to drive registrations, meeting bookings, and attendance, in close partnership with Sales.
- Support post-event follow-up campaigns to convert engagement into pipeline.
- Support execution of digital demand generation campaigns across content, email, web, and paid media.
- Own tactical website updates for campaigns, including landing pages, resource pages, and gated content, ensuring accuracy and discoverability.
- Support paid media programs (with an emphasis on paid search and paid social) through campaign setup, QA, and coordination with senior demand leaders.
- Support collection and organization of campaign and event performance data across channels.
- Assist with tracking engagement, lead follow-up, and conversion metrics to help inform optimization.
- Contribute to regular reporting that surfaces insights on what’s working and where to improve.
- You have 1–3 years of experience in marketing, demand generation, growth marketing, or a related field (B2B SaaS or Health Tech experience is a plus).
- You’re excited by execution and learning how modern demand engines operate across channels.
- You’re detail-oriented, organized, and comfortable managing multiple tactical workstreams at once.
- You enjoy collaborating cross-functionally and take pride in making campaigns run smoothly and effectively.
Salary : $80,000 - $100,000