HubSpot Auditor

McBride Homes has an exciting opportunity for a HubSpot Auditor to join our Marketing team. McBride is Missouri's largest homebuilder and an industry leader in residential new home construction. We have built over 40,000 homes across the St. Louis area and have been in business for nearly 80 years.

The HubSpot Auditor plays a key role in maintaining the accuracy, consistency, and effectiveness of McBride Homes' CRM and marketing automation systems. This position ensures that sales and marketing teams are properly logging activity, managing leads, and following established workflows in HubSpot. The Auditor is responsible for data integrity, reporting accuracy, and dashboard performance tracking - helping leadership make informed decisions and continuously improve the buyer journey.

At McBride we work hard but also have great company perks. McBride offers competitive compensation, outstanding medical benefits, 401(k) plan with matching contribution, paid vacation, and many company outings!

Top Reasons To Work With Us

• Great company culture
• Onsite fitness center
• Dominant market leader
• State-of-the-art software and technology
  
  

Salary: $75,000 annual, and a discretionary bonus program

Key Responsibilities

• Audit daily HubSpot activity for all sales users, including notes, calls, emails, meetings, and tasks.
• Monitor lead status, deal stages, and pipeline accuracy to ensure compliance with company standards.
• Verify data integrity across contact, company, and deal records, ensuring accurate segmentation for marketing campaigns.
• Identify and resolve gaps or inconsistencies in CRM usage, collaborating with team members to correct errors.
  
  

Reporting & Dashboards

• Build, maintain, and monitor HubSpot dashboards for sales performance, marketing engagement, and pipeline metrics.
• Deliver daily, weekly, and monthly reports on CRM usage, sales activity, lead conversion, and marketing attribution.
• Provide insights and recommendations based on data trends to help optimize lead management, follow-up, and campaign ROI.
• Ensure all reports reflect accurate and timely data, supporting both the sales and marketing leadership teams.
  
  

Sales & Marketing Collaboration

• Partner with the Marketing team to track lead sources, campaign effectiveness, and buyer behavior throughout the funnel.
• Audit lead lifecycle stages and marketing workflows to ensure automation is functioning correctly and contacts are properly nurtured.
• Support marketing in maintaining clean contact lists for email campaigns, retargeting, and audience segmentation.
• Identify areas where sales and marketing alignment can be strengthened through improved data and processes.
  
  

Training & Support

• Provide ongoing guidance and feedback to sales and marketing users on HubSpot best practices.
• Help onboard with new team members and reinforce compliance with McBride's CRM standards.
• Document processes and create user-friendly reference materials for consistent execution across teams.
  
  

Qualifications

• 2–3 years of experience working in HubSpot or a similar CRM (Salesforce, Marketo, etc.)
• Strong understanding of CRM data structures, reporting tools, and workflow automation
• Experience building and interpreting dashboards and analytics reports
• Excellent attention to detail, organization, and follow-through
• Strong analytical and communication skills with the ability to translate data into insights
• Familiarity with sales pipelines, marketing campaigns, and lead scoring models
• Intermediate proficiency in Excel or Google Sheets for data review and exports
  
  

McBride is an equal opportunity employer.