Art Director

About mBIOTA Labs

mBIOTA Labs is a clinically backed, women-owned and led medical nutrition startup on a mission to transform how people think about - and treat - digestive health. Our multi-brand portfolio offers therapeutic, nutrition-based solutions that are rooted in science, shaped by patient needs, and made to fit into real lives.

At mBIOTA, we believe that innovation doesn’t happen behind closed doors. It happens when agile, driven, and thoughtful people come together and build something better - something that lasts.

Our flagship product, mBIOTA Elemental, is a clinically validated therapeutic for GI disorders - but we don’t market like a pharmaceutical company, and we don’t look like a typical supplement brand. Instead, we prioritize elegant storytelling, sophisticated design, and radical empathy for our customers.

We’re scaling quickly and redefining what modern clinical wellness looks like - and we’re looking for an Art Director to help lead that visual evolution.

The Opportunity

We’re seeking a hands-on, production-driven Art Director to help define and elevate the visual language of mBIOTA Labs across digital, social, web, retail, and experiential touchpoints.

This role will be foundational - creating the systems, standards, and assets that bring design excellence and cohesion to a growing, multi-brand ecosystem. You’ll work across both our rebrand and a new consumer launch, shaping everything from web visuals to in-store experiences.

You’ll collaborate closely with the VP of Marketing, Brand Marketing Manager, and Social Media Lead - driving the creative output that fuels our storytelling, campaigns, partnerships, and activations. This is a roll-up-your-sleeves creative role for someone who can think conceptually and execute flawlessly - turning ideas into tangible, elevated design that moves seamlessly between digital and physical worlds.

Key Responsibilities

Brand Design & Creative Execution

• Design and produce all digital and print assets across web, email, social, sales, retail, and experiential channels.
• Own execution and production - from layout, typography, color, and retouching to prepping final files for web and print.
• Maintain and evolve brand guidelines, design systems, and templates for multiple brands under the mBIOTA Labs umbrella.
• Translate strategic briefs into cohesive, polished creative that captures our clinical and lifestyle narratives.
• Build campaign decks, renderings, and creative toolkits for internal and external presentations.

Website & Digital Experience

• Lead all web-related design updates - homepage refreshes, product pages, landing pages, and campaign integrations.
• Partner with digital and marketing teams to ensure visual cohesion across paid and organic experiences.
• Design email templates, banners, and web graphics optimized for brand storytelling and conversion.
• Ensure brand consistency across all digital touchpoints and platforms.

Social, Content & Campaign Art Direction

• Partner with the Social Media Lead and Brand Marketing Manager to concept and execute digital campaigns and storytelling content.
• Support photoshoots - from pre-production planning and creative boards to on-set execution and post-production delivery.
• Create motion and static assets optimized for social platforms, ensuring they ladder up to brand and campaign narratives.

Retail, Packaging & Sales Collateral

• Design packaging, end-caps, and in-store materials that reflect our premium, science-meets-design positioning.
• Create renderings and mockups for trade shows, retail builds, and pop-up experiences.
• Develop sales tools, product one-sheets, and educational materials for both consumer and healthcare professional (HCP) audiences.
• Manage all print production and vendor relationships, ensuring color accuracy, materials quality, and consistency across applications.

Activations, Events & Experiential

• Concept and design all creative elements for activations, trade shows, and events - signage, invitations, printed collateral, booth graphics, menus, and visual displays.
• Work cross-functionally to ensure every event touchpoint aligns with brand identity and delivers an elevated, cohesive experience.

Creative Oversight & Brand Governance

• Serve as the brand guardian across all visual outputs - internal, partner, and agency.
• Review and provide creative feedback to external partners on advertising, campaign creative, and digital assets.
• Ensure all partner deliverables uphold mBIOTA’s visual standards, tone, and design integrity.
• Maintain a consistent, elevated creative standard across every expression of the brand.

What You Bring

• 5–8 years of experience in art direction or design, ideally within beauty, wellness, fashion, or lifestyle brands.
• Equal strength in concept development, design execution, and production.
• High proficiency in Adobe Creative Suite, Canva and Figma; motion or 3D rendering experience is a plus.
• Manage creative project workflows and timelines in Asana, ensuring visibility, alignment, and on-time delivery across all teams and partners.
• Deep understanding of web and print production workflows - including file optimization, and vendor management.
• Experience designing for retail or CPG brands - packaging, merchandising, and in-store displays.
• Detail-oriented, organized, and able to manage multiple creative streams simultaneously.
• Comfort in a fast-paced start-up environment where flexibility and initiative matter.

What We Offer

• Annual Salary: $120,000 - $150,000, depending on experience and fit
• Comprehensive medical, dental, and vision insurance
• 401(k) with employer match
• Unlimited PTO
• A collaborative, mission-driven environment where science and storytelling meet