What are the responsibilities and job description for the Marketing Director position at May Institute?
May Institute | Randolph, MA
For more than 70 years, May Institute has been transforming lives through compassionate, evidence-based care for individuals with autism, brain injuries, and neurodevelopmental disorders. As a national leader serving individuals and families across the lifespan, we're looking for a talented Marketing Director to help us expand our reach and deepen our impact.
The Opportunity
Lead our marketing function and drive strategic growth across our diverse programs and services. This is meaningful work that fuels professional growth—you'll develop comprehensive marketing strategies, lead a talented team, and see the direct impact of your work on individuals, families, and communities.
What You'll Do
Strategic Leadership
What You Bring
At May, you'll find meaningful work that fuels your growth. We offer:
Apply today and discover how your expertise can help May Institute reach more families and change more lives.
For more than 70 years, May Institute has been transforming lives through compassionate, evidence-based care for individuals with autism, brain injuries, and neurodevelopmental disorders. As a national leader serving individuals and families across the lifespan, we're looking for a talented Marketing Director to help us expand our reach and deepen our impact.
The Opportunity
Lead our marketing function and drive strategic growth across our diverse programs and services. This is meaningful work that fuels professional growth—you'll develop comprehensive marketing strategies, lead a talented team, and see the direct impact of your work on individuals, families, and communities.
What You'll Do
Strategic Leadership
- Develop and execute integrated marketing strategies that drive measurable growth
- Lead digital and traditional marketing initiatives across our service lines
- Partner with program leaders to align marketing with organizational goals
- Present insights and recommendations to senior leadership
- Provide leadership to marketing team members and external partners
- Serve as primary marketing liaison to internal stakeholders
- Build trusted relationships and manage workflow across competing priorities
- Mentor and develop team capabilities
- Ensure consistent, authentic brand representation across all touchpoints
- Guide content strategy and create high-impact marketing materials
- Lead social media, email marketing, website optimization, and digital campaigns
- Elevate May Institute's reputation as a leader in our field
- Establish KPIs and track marketing performance and ROI
- Translate data insights into actionable strategies
- Manage budget and optimize marketing investments
What You Bring
- Bachelor's degree in Marketing, Communications, Business, or related field
- 6-10 years of progressive marketing experience with leadership responsibilities
- Proven success developing and executing integrated marketing strategies
- Strong digital marketing expertise (social, email, web analytics, marketing automation)
- Excellent strategic thinking, communication, and stakeholder management skills
- Data-driven approach with ability to balance multiple priorities
- Experience in behavioral health, nonprofit, healthcare, or education marketing
- Master's degree or project management certification
- Familiarity with healthcare compliance requirements (HIPAA, FERPA)
At May, you'll find meaningful work that fuels your growth. We offer:
- Compensation: $120,000 - $130,000
- Impact: See the direct results of your marketing efforts on individuals and families
- Growth: Diverse career development opportunities in a mission-driven organization
- Leadership: Strategic role with visibility to senior leadership
- Culture: Collaborative, supportive environment with passionate colleagues
- Benefits: Competitive compensation and comprehensive benefits package
Apply today and discover how your expertise can help May Institute reach more families and change more lives.
Salary : $120,000 - $130,000