What are the responsibilities and job description for the Photo/Video Specialist position at Maxxsonics USA?
Overview:
We are seeking a creative and technically skilled Mid-Level Photo/Video Specialist with Social Media Expertise to join our dynamic team. This role combines a passion for visual storytelling with proficiency in creating engaging content for various social media platforms such as TikTok, YouTube, and Instagram Reels. The ideal candidate will bring a blend of technical expertise in photography and videography, along with a deep understanding of social media trends and audience engagement strategies. Applicants who are actively part of and have a passion for the car community will quickly rise to the top.
Responsibilities:
- Produce high-quality photo and video content for a range of purposes including marketing campaigns, social media posts, product demonstrations, ecommerce websites/marketplace, event coverage and more.
- Collaborate closely with marketing and creative teams to conceptualize and execute visual content that aligns with brand identity and marketing objectives.
- Manage the entire production process from ideation to post-production, ensuring content is delivered on time.
- Stay updated on industry trends and best practices in photography, videography, and social media to continuously improve content quality and engagement.
- Optimize content for different social media platforms, understanding the unique requirements and best practices for each (YouTube, Instagram Reels, TikTok, etc.).
- Optimize content for different online marketplace platforms, understanding the unique requirements and best practices for each (Amazon, Walmart, eBay, Best Buy, etc.).
- Monitor and analyze performance metrics to refine strategies and improve audience engagement and reach.
- Assist in managing social media channels, including content scheduling, community engagement, and responding to inquiries/comments.
- Manage all media file organization and archiving for content delivery and future retrieval which includes cloud-based services like dropbox/onedrive, physical servers, metadata, and proper file naming.
- Assist and participate in marketing events, both online and offline, as needed.
Qualifications:
- Bachelor’s degree in Photography, Film Production, Communications, or a related field preferred.
- Proven experience (1-3 years) in photography and videography, with a strong portfolio demonstrating technical proficiency and creativity.
- Experience creating and editing content specifically for social media platforms such as TikTok, YouTube, and Instagram Reels.
- Experience creating and editing content specifically for web stores and ecommerce marketplace such as Amazon, eBay, Walmart, Woocommerce, and more.
- Proficiency with video editing software (e.g., Adobe Premiere Pro, Adobe After Effects) and photo editing software (e.g., Adobe Photoshop, Lightroom).
- Solid understanding of social media analytics and tools for tracking performance (e.g., YouTube Studio, Instagram Insights, TikTok Analytics).
- Strong organizational and time management skills with the ability to multitask and meet deadlines in a fast-paced environment.
- Excellent communication skills and ability to work collaboratively in a team environment.
- Creative thinker with a passion for storytelling and visual communication.
- Local to the Greater-Chicagoland area and able and willing to be in our Libertyville based office.
- Travel when required: Up to 30% or as marketing events & shoots warrant.
- Ability to lift a minimum weight 50 lbs.
Salary Range: $45,000-$65,000
Benefits: Medical, Dental, Vision, Life, 401k plan and more
About us:
Established in 2001 and headquartered in Libertyville, IL, Maxxsonics is a global leader in the Mobile, Marine, and Powersports audio industries. Innovating products that bring out the best in audio and sound, Maxxsonics specializes in designing and manufacturing amplifiers, speakers, subwoofers, and accessories branded; Hifonics, MB Quart, Crunch, and Autotek. Additionally - Maxxsonics is the premier OEM audio supplier of audio solutions/systems for Kawasaki® off-road vehicles, Polaris® off-road vehicles, and CFMOTO®. Founded by a handful of consumer electronics and automotive security veterans – Maxxsonics products are now heard and experienced around the world.
Salary : $45,000 - $65,000