Email Specialist

We are looking for an Email Specialist for our client, a tech real estate company based in Washington.

Details

• 3-month W2 contract
• 30 hours per week, Monday – Friday
• Fully remote (Candidate MUST be based in USA for consideration)
  
  

Job Responsibilities

• Own production of outbound communications. This includes the setup, scheduling and deployment of our Borrower, Agent and Loan Officer programs as well as the reporting and post-mortems with the working team.
• Be the platform authority for our marketing automation platform. Deeply understand its capabilities and how to get things done on the platform. Be the go-to resource for internal partners to help drive usage of the platform for new testing, new programming, and new ways to personalize the experience through our notifications.
• Troubleshoot and QA issues as needed with new and existing programs. Know your partners internally if you need additional technical help from Engineering, Decision Science, or Consumer Analytics.
• Drive the implementation of deeper personalization into all notification templates.
• Support testing & optimization of outbound communications and share takeaways to the broader organization.
• Own cross-channel by-program/campaign reporting and partners closely with Consumer Analytics to continue to develop our 360 views of the customer to inform future revs of our lifecycle strategy.
• Drive monthly to quarterly audits of data flow, tracking, & delivery.
• Works closely with Engineering and Design to submit and run new requests for work or tickets in process.
• Ensure tracking and QA are in place pre-deployment. Partners with Engineering & Analytics.
• Dedicated email specialist building AdHoc emails B2B as well as B2C.
• Help audit email programs, maintain reporting, check for consistency, etc. to include basic admin duties.
• Will be working with cross-team stakeholders.
  
  

Qualifications

• Must have a minimum of 2-3 years’ experience in marketing campaign automation, campaign management, consumer analytics, and/or performance marketing.
• Proficiency with enterprise level ESP’s such as Iterable, Marketo, Braze, Act-On etc. Constant Contact and MailChimp also acceptable but less preferable
• Knowledge of Salesforce Marketing Cloud and Iterable are a plus.
• Large company experience is required*
• Someone who loves execution, documentation and numbers.
• Undeniably results driven and analytical in nature, you are passionate about testing and monitoring results over time. You are constantly hunting for new opportunity to do better for our users.
• You crave the experience to develop campaigns across email, push, in-app, in-browser, and SMS to keep users engaged, re-engaged and an active part of the database.
• You can chart your own course and bring new thinking and energy to build innovative processes and ways of working.
• Excited to learn outbound marketing methodologies, multi-channel marketing and building integrated marketing programs to promote movement and retention throughout a user’s lifecycle.
• A cross functional collaborator, you thrive in building relationships with engineers, product managers, and analysts as well as creative teams, and content creators.
• You are a phenomenal communicator, tenacious problem solver, and creative thinker who also sweats the details.
• Understands how emails work, deliverability and deployment, experience with email templates, tools and best practices, run audits, etc.
• Google Drive experience and Microsoft Office proficiency.
• Please note: Freelancers who have only worked for small businesses will not be considered.
  
  

Preferences (but not requirements):

• Degree preferred
• Type of industry isn’t important, but Real Estate experience is strongly desired.
  
  

Soft Skills

• Incredibly detail oriented.
• Thorough in documentation (and creating).
• Excellent articulation and troubleshooting skills.
  
  

The pay for this W-2 position ranges from $21.99-$23.41 per hour. This position may be eligible for PTO, health and dental insurance, and/or 401(k) benefits upon meeting certain length of service and hours requirements.

Mathys Potestio values applicants of all backgrounds and experiences. We do not discriminate based on race, color, national or ethnic origin, ancestry, age, religion or religious creed, disability or handicap, sex or gender, gender identity and/or expression, sexual orientation, military or veteran status, genetic information, or any other characteristic protected under applicable federal, state, or local law.