What are the responsibilities and job description for the Social Media and Marketing Specialist position at Mary Jane's Farmacy?
Job Overview:
Mary Jane’s Farmacy’s is looking for our first dynamic, photoshop-savvy Social Media Wizard to join our expanding team!
As our Social Media & Marketing Specialist, you’ll execute all social media presence by planning, creating, and posting content that drives engagement and builds brand identity. The ideal candidate will have a strong professional background in cannabis social media content creation, have an understanding of our highly regulated industry, and possess excellent communication skills. We see this as a part-time role requiring 15-20 hours a week, but if looking for full-time we can also schedule budtending/delivery shifts.
Social Media Responsibilities
- Develop and execute our social media content strategy on Instagram and other relevant platforms.
- Create high-quality, engaging content including photos, videos, reels, and stories
- Be on-site weekly to capture real-time content (store, team, product drops, raffles, customer experience)
- Write captions that align with brand voice and drive engagement
- Manage the Posting Schedule and ensure consistency. To start we expect 2-3 posts a week.
- Monitor comments, DMs, and community engagement
- Stay current on trends and identify opportunities to keep Mary Jane’s Farmacy relevant and visible
- Ensure all content remains compliant with Oregon cannabis marketing regulations
Marketing Responsibilities
- Must be proficient in photoshop to create promotional material, store signage, and jar labels
- Communicate with our web design team to ensure website gets updated with promotional material and announcements
- Create and manage our event calendar while reaching out to vendors to schedule pop-ups and in-store events
- Assist with taking product photos for online menu
If interested in full-time, Budtender Responsibilities:
- Strong customer service and communication skills
- Maintain in-depth knowledge of all strains and products in-store inventory as well as industry-wide product and trend knowledge
- Identify customer needs, answer questions about our products & make recommendations while providing accurate information
- Greet customers with enthusiasm as soon as they walk in the door
- Cross and/or upsell products
- Coordinate with manager to ensure racks are fully stocked and product is available
- Coordinate with the rest of team to provide excellent customer service during peak times
- Inform customers about discounts and special offers
- Provide customer feedback to the Store Manager
- Label and/or sticker items for retail sale
- Roll joints and clean up budget flower in downtime
- Restock job supplies
- Light cleaning duties
- Other duties as assigned by the Management Team
Qualifications and Requirements:
- Exceptional Customer Service skills
- Fun attitude and strong work ethic
- Strong attention to detail and a team-player mentality
- Must have a reliable method of transportation to get to work
- Must possess a Marijuana Workers' Permit or the ability to obtain one at your own expense
- Lift up to 40 pounds and stand for the entirety of a full shift
- Minimum twenty-one (21) years of age
- Must possess a valid driver's license or government Identification (ID)
- Must pass any and all required background checks
Pay: $16.00 - $20.00 per hour
Benefits:
- 401(k)
- Employee discount
- Flexible schedule
Work Location: Hybrid remote in Salem, OR 97301
Salary : $16 - $20