FLEX Senior Manager, Endorsed Brands Management

The Senior Manager, Endorsed Brands Management will play a critical role in building and scaling new endorsed brands—shaping brand strategy from the ground up and overseeing day-to-day brand management to drive growth and long-term brand equity. This role is ideal for a strategic, creative, and highly organized brand leader who thrives in fast-paced environments, brings a strong bias for action, and is passionate about creating brands that consumers truly love. Working in close partnership with Global Discipline teams and Continent partners, this leader will translate strategy into execution—ensuring brand ideas move quickly from concept to market with rigor, clarity, and impact. 

 

CANDIDATE PROFILE

 

Education and Experience  

 

Required 

• Bachelors’ degree from an accredited college or university in Business Administration, Marketing, or related major  

• Five or more years’ relevant professional experience in brand, operations, or related function demonstrating progressive career growth and a pattern of exceptional performance. 

• Hospitality and/or branding experience  

• Experience with advanced presentation skills  

• Demonstrated ability to deliver results under difficult conditions, particularly when faced with complexity and ambiguity.  

• Proven ability to lead complex projects and manage multiple priorities in a fast-paced environment. 

 

Preferred 

• Three or more years of experience in strategy, business consultancy or project management 

• Prior Marriott experience  

• MBA degree 

 

CORE WORK ACTIVITIES

 

Lead Brand Strategy Development & Management 

• Define clear, compelling brand strategies for new and emerging endorsed brands, including positioning, value proposition, target audiences, and brand architecture. 

• Ensure brands are designed to drive growth while remaining deeply consumer-centric. 

• Oversee all aspects of brand development and ongoing management—from launch through scale. 

 

Drive Cross-Enterprise Collaboration 

• Partner closely with Global Discipline teams (e.g., Marketing, Design, Digital, Loyalty, CX) and Continent teams to bring brand strategies to life across markets. 

• Act as a connector and influencer across a complex, matrixed organization to ensure alignment and momentum. 

 

Translate Strategy into Action 

• Lead multiple workstreams simultaneously with strong project management discipline—driving timelines, accountability, and rapid progress. 

• Move work forward efficiently, balancing strategic thinking with pragmatic execution. 

 

Champion Creativity and Consumer Love 

• Bring creativity and insight into how brands show up for consumers across touchpoints. 

• Use customer insights, trends, and performance data to continuously refine brand strategies and experiences. 

All locations offer 401(k) plan, stock purchase plan, discounts at Marriott properties, commuter benefits, employee assistance plan, and childcare discounts.  Benefits are subject to terms and conditions, which may include rules regarding eligibility, enrollment, waiting period, contribution, benefit limits, election changes, benefit exclusions, and others. Click here to learn more.

Full-time positions also offer coverage for medical, dental, vision, health care flexible spending account, dependent care flexible spending account, life insurance, disability insurance, accident insurance, adoption expense reimbursements, and paid parental leave. 

Washington Applicants Only: Employees will accrue paid sick leave, 0.0384 PTO balance for every hour worked and be eligible to receive minimum of 9 holidays annually. 

Marriott HQ is committed to a hybrid work environment that enables associates to Be connected.  Headquarters-based positions are considered hybrid, for candidates within a commuting distance to Bethesda, MD; candidates outside of commuting distance to Bethesda, MD will be considered for Remote positions.