What are the responsibilities and job description for the FLEX Senior Manager, Digital Commercial Strategy & Performance position at Marriott International, Inc?
This is a temporary position. Hybrid – 1-3 days in office.
JOB SUMMARY
Marriott International is one of the largest travel companies, with a portfolio of more than 30 brands across a diverse set of lodging segments—from traditional hotels to cabins in the woods. As the FLEX Sr. Manager, Digital Commercial Strategy & Performance, you will apply a scalable, data-driven approach to diagnose opportunities, shape Digital roadmap priorities, and execute differentiated product strategies across underperforming, emerging, and at-risk segments. You will partner closely with Analytics, Digital Product, UX, Sales, Marketing, Revenue Management, Continent leadership, and hotel/ownership stakeholders to rally teams around the highest-impact initiatives for each segment.
CANDIDATE PROFILE
Required Qualifications
· Bachelor’s degree (or equivalent experience) in Business, Marketing, Analytics, Hospitality, Economics, or related discipline.
· 5 years experience in digital commerce, digital strategy, performance optimization, or commercial strategy within a matrixed organization.
· Demonstrated ability to use data to diagnose business performance issues and translate findings into prioritized actions that drive outcomes.
· Strong cross-functional leadership skills: ability to influence without authority, align stakeholders, and drive decisions amid competing priorities and time constraints.
· Exceptional communication and executive-ready storytelling: comfortable presenting to senior leaders and hotel leadership with clarity and accountability.
Valuable Experience
· Hospitality, travel, or portfolio experiences—especially across diverse product segments (e.g., midscale, longer stays, outdoor/unique lodging, luxury).
· Experience building segment-level performance playbooks and scaling repeatable solutions across multiple products, brands, or markets.
· Familiarity with Digital product operating models (Agile/SAFe), and experience partnering with product squads to convert strategy into roadmap delivery.
· Strong working knowledge of digital funnel metrics and experimentation/optimization approaches (e.g., conversion rate optimization, landing page performance, merchandising effectiveness, traffic quality).
You’re a Great Fit If You…
- Champion traffic and conversion optimization while maintaining a high-quality user experience.
- Promote UX best practices drawn from varied industries.
- Communicate through compelling visuals and well-structured deliverables.
- Demonstrate confidence, energy, and enthusiasm in influencing teams.
- Thrive in fast paced environments and excel at managing multiple projects simultaneously.
CORE WORK ACTIVITIES
Diagnose performance challenges & identify scalable opportunities
· Partner with the Digital Analytics and Topline Performance teams to identify micro-trends and performance gaps by property/product segment; surface root causes and prioritize opportunities that restore commercial health.
· Establish repeatable segment health monitoring (KPIs, early-warning indicators, performance narratives) to proactively identify emerging and at-risk segments before issues scale.
· Translate performance insights into a clear set of “what’s happening / why / what we’ll do” recommendations that can be understood by both Digital and Commercial leaders.
Build integrated, data-driven recovery plans with commercial partners
· Partner with hotel leadership/owners, Sales, Marketing, and Revenue leaders to develop integrated Digital performance recovery plans for underperforming segments—aligning demand generation, conversion optimization, and channel strategy into a single plan of record.
Influence Digital roadmap prioritization & drive execution
- Advocate cross-functionally to secure prioritization for the highest-impact opportunities.
- Work directly with Digital product squads to translate plans into epics/features, define outcomes, and drive sequencing toward measurable performance improvements.
- Identify where scalable platform capabilities (vs. one-off fixes) can solve common needs across the portfolio.
- Help align Digital Product squads around common commercial outcomes and a unified focus, reducing siloed discussions and turning insights into coordinated execution.
Serve as Digital’s strategic advisor within Marriott’s Commercial Strategy
- Present performance narratives, insights, and action plans with clarity, accountability, and commercial credibility; establish shared performance goals and track progress over time.
- Build trust through strong stakeholder management and consistent follow-through.
At Marriott International, we are dedicated to being an equal opportunity employer, welcoming all and providing access to opportunity. We actively foster an environment where the unique backgrounds of our associates are valued and celebrated. Our greatest strength lies in the rich blend of culture, talent, and experiences of our associates. We are committed to non-discrimination on any protected basis, including disability, veteran status, or other basis protected by applicable law.
Marriott International is the world’s largest hotel company, with more brands, more hotels and more opportunities for associates to grow and succeed. Be where you can do your best work, begin your purpose, belong to an amazing global team, and become the best version of you.